News
9 September 2024
Multifaceted audiences and how to reach them.
As individuals we are multifaceted, products and brand partnerships should be too. In today’s diverse market, consumers are drawn to brands that…
News
9 August 2024
Emerging trends in brand partnerships for 2024
As we continue through 2024, brand partnerships are breaking new ground, adapting to tech advances, shifting consumer values, and a growing emphasis…
News
19 July 2024
From Tv to TikTok: Fan Edits & Brand Success.
TikTok has had a significant impact on the media consumption habits of Gen Z, influencing not only how they communicate with friends,…
News
2 July 2024
The Olympics and Your Brand: Experts Use Expert Products
Enhance the powerful synergy between athletic excellence and top-tier brands. Every four years, the world gathers to watch elite athletes compete on…
News
4 June 2024
15 examples of successful celebrity co-branding partnerships
In the constantly shifting landscape of brand marketing, unconventional partnerships have proven to be a winning strategy. Today’s media-savvy consumers, particularly the…