Eva Herzigova is a Czech supermodel and actress recognized for her influential contributions to the fashion industry and her diverse career in film and television. After modeling for the inaugural Wonderbra ‘Hello Boys’ campaign in 1994, Eva Herzigova cemented her status as a leading supermodel and actress. The iconic campaign, developed by advertising executive Trevor Beattie for Sara Lee’s Wonderbra, prominently featured Herzigova and garnered significant acclaim. It was showcased in an exhibition at the Victoria and Albert Museum in London, ranked highly in a ‘Poster of the Century’ contest, and was later voted the most iconic outdoor advertisement of the preceding five decades by the Outdoor Media Centre in 2011.
Herzigova’s career began after winning a modeling beauty contest in Prague in 1989, leading to her relocation to Paris where her industry visibility rapidly increased. Herzigova’s fashion career quickly expanded to include high-profile campaigns for Guess? jeans, the Victoria’s Secret catalog, and Sports Illustrated. She became a sought-after cover model, gracing numerous international editions of prestigious fashion magazines, including Vogue, Harper’s Bazaar, Elle, Marie Claire, Numéro, and Allure.
On the runway, she walked for esteemed designers including Louis Vuitton, Benedetta Dubini, Giles Deacon, Emilio Pucci, and Versace. Beyond her extensive modeling, Herzigova also explored acting, starring in the fashion art film ‘Decadent Control,’ which showcased designs from Agent Provocateur and H&M. In August 2004, she posed for Playboy magazine, and in 2006, she prominently portrayed Venus during the Torino Winter Olympics Opening Ceremony. Herzigova has maintained significant brand partnerships throughout her career.
Most recently, in 2024, she made a special appearance as herself in the TV series ‘La Maison,’ further showcasing her versatility and enduring presence across both fashion and entertainment.