Juan Luis Guerra | Booking Agent | Live Roster | MN2S

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Juan Luis Guerra

Juan Luis Guerra is a Dominican musician, singer, composer, and record producer recognized for his global success and artistic contributions to Latin music.

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Past Works

Proactiv Entertainment

For over five years, Juan Luis Guerra has entrusted Proactiv Entertainment to bring his timeless Caribbean sound to Spanish most iconic stages.

BRAND PARTNERSHIPS

Ewing Athletics

Guerra announced his partnership with Ewing Athletics, the renowned sneaker brand founded by NBA legend Patrick Ewing, through his Instagram account.

BRAND PARTNERSHIPS

Harry Fox Agency (HFA)

The Harry Fox Agency signed a deal with Juan Luis Guerra to make his catalog available.

BRAND PARTNERSHIPS

Polygram (Universal Music)

A business pact with transnational Polygram record company inserted in the Brazilian market the album Romance Rosa (1991).

BRAND PARTNERSHIPS
1982

Graduated from Berklee College of Music

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1984

Released debut album 'Soplando'

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1983

Signed with Karen Records

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1988

Became dominant vocalist of 440

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1988

Released 'Ojalá Que Llueva Café'

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1990

Released 'Bachata Rosa' and won first Grammy

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1992

Released 'Areíto' featuring 'El costo de la vida'

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1994

Released 'Fogaraté'

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1998

Released 'Ni es lo mismo ni es igual' and won three Latin Grammys

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2004

Released 'Para Tí'

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2005

Awarded Spirit of Hope Award

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2006

Awarded BMI Icon at 13th annual BMI Latin Awards

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2006

Opened for The Rolling Stones' A Bigger Bang Tour

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2006

Performed with Sting at Altos de Chavón

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2007

Awarded the Excellence Award at Premio Lo Nuestro

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2007

Released 'La Llave De Mi Corazón' and won 5 Latin Grammys and 1 Grammy

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2008

Honored with 6 awards at Los Premios Casandra

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2008

Named a UNESCO Artist for Peace

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2009

Awarded an honorary doctorate from Berklee College of Music

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2010

Released 'A son de Guerra'

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2012

Released 'Colección Cristiana'

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2014

Released 'Todo Tiene Su Hora'

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2019

Released 'Literal'

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2019

Surpassed Celia Cruz's record for largest concert attendance at Carnival of Santa Cruz de Tenerife

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2020

Released 'Privé'

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2023

Released 'Radio Güira'

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2024

Released animated film 'Captain Avispa'

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2024

Won Album and Record Of The Year Latin GRAMMYs for 'Radio Güira' and 'MAMBO 23' respectively

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About

Juan Luis Guerra Seijas was born on June 7, 1957, in Santo Domingo, Dominican Republic. Before pursuing music, he studied Philosophy and Literature at the Universidad Autónoma de Santo Domingo. He then attended the Conservatorio Nacional de Música in Santo Domingo, focusing on guitar and music theory. Guerra furthered his musical education at the Berklee College of Music in Boston, graduating in 1982 with a diploma in jazz composition. Upon returning to the Dominican Republic, he formed the band Juan Luis Guerra y 440, releasing their debut album, “Soplando,” in 1984. Initially influenced by jazz, his career shifted towards merengue after signing with Karen Records in 1983, leading to albums like “Mudanza y Acarreo” (1985) and “Mientras Más Lo Pienso…Tú” (1987). Guerra became the primary vocalist of 440 with the album “Ojalá Que Llueva Café” (1988), which marked his international breakthrough.

His album “Bachata Rosa” (1990) was a significant commercial success, selling over five million copies and earning him his first Grammy award. This album popularized bachata music globally and established his distinctive style, blending traditional bolero rhythms with bossa nova and other influences. Guerra explored socially conscious themes with “Areíto” (1992), featuring the hit single “El costo de la vida,” which addressed corruption and social issues in Latin America. Throughout the 1990s and 2000s, he continued to release critically acclaimed and commercially successful albums such as “Fogaraté” (1994), “Ni es lo mismo ni es igual” (1998), and “Para Ti” (2004), the latter having a Christian music focus and receiving multiple Billboard Music Awards and Latin Grammy Awards. His philanthropic work was also recognized with the Spirit of Hope Award in 2005. His album “La Llave de Mi Corazón” (2007) earned him five Latin Grammy Awards and a Grammy Award, sweeping major categories and further solidifying his status in Latin music.

In the 2010s, Guerra continued his creative evolution, releasing “A son de Guerra” (2010), which incorporated diverse musical rhythms and included collaborations with artists like Juanes. His single “Bachata en Fukuoka” topped various Billboard charts. He received an honorary doctorate from Berklee College of Music in 2009 for his contributions to music. Most recently, 2024 saw the release of his animated film “Captain Avispa,” based on his song “Las Avispas,” and his EP “Radio Güira” (2023), with his band 4.40, won Album and Record Of The Year at the Latin GRAMMYs in 2024 for the song “MAMBO 23.” Guerra’s career is marked by consistent artistic growth, genre exploration across merengue, bachata, salsa, pop, rock, and jazz, and numerous awards, making him one of the best-selling and most influential Latin music artists.

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Expertise

Themes & Genres

Formats

  • Live performance
  • Brand ambassador / endorsement
  • Media & campaign appearances

News

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