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United Kingdom Maxi Priest is a British reggae vocalist known for pioneering reggae fusion, blending traditional reggae with R&B influences to achieve international chart success.
RFG signed an exclusive brand and licensing agreement with Maxi Priest for the launch of premium aged cigars.
Maxi Priest collaborated with The Curry Sauce Company to craft the Jamaican Jerk Curry Sauce.
Max Alfred Elliott, known professionally as Maxi Priest, was born in Lewisham, London, on June 10, 1961. He is of Jamaican descent and grew up exposed to a diverse range of musical genres, including gospel, reggae, R&B, funk, and soul. His musical journey began in church, encouraged by his mother, a Pentecostal missionary. As a teenager, Priest was involved with the Jah Shaka and Negus Negast sound systems. He later became a founder member of Saxon Studio International, performing at local youth clubs and house parties. His cousin, Jacob Miller, who was the frontman for the reggae group Inner Circle, also influenced Priest’s early exposure to the reggae scene.
Maxi Priest’s professional music career commenced with independent single releases, including “Sensi” with Papa Levi, which established his standing within both dancehall and conscious roots reggae communities. His debut major album, “Maxi” (1988), which included his cover of Cat Stevens’ “Wild World,” featuring Sly Dunbar and Robbie Shakespeare, solidified his position as a prominent British reggae singer. He achieved significant international recognition, becoming one of only two British reggae acts to have an American Billboard number one hit with “Close to You” in 1990. This success was followed by a Top Ten hit in 1991 with Roberta Flack for their duet “Set the Night to Music.” In 1996, his collaboration with Shaggy, “That Girl,” reached number twenty in the United States.
Throughout his career, Maxi Priest has engaged in collaborations with various artists, illustrating his versatile approach to music. These partnerships include work with Sly and Robbie, Drummie Zeb of Aswad, Beres Hammond, Jazzie B, Apache Indian, Shurwayne Winchester, Shabba Ranks, Robin Trower, and Lee Ritenour. His album “Easy to Love” (2014) reached number two on the Billboard Top Reggae Albums Chart, further demonstrating his enduring impact. Priest has received three Grammy Award nominations for Best Reggae Album: “Fe Real” (1994), “Man with the Fun” (1997), and “It All Comes Back To Love” (2021).
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