Sweden 
DJ Khaled invites Sizzla to feature on ‘Holy Mountain’
7 years ago
Roxette, the Swedish pop rock duo, achieved international success with multiple chart-topping hits and has sold over 75 million records globally, making them a prominent act for brand collaborations looking for widespread recognition and a nostalgic appeal.
Rolf Nygren, the CEO of EMI, suggested Fredriksson and Gessle collaborate to record a song in English, which led to the formation of Roxette.
Touchstone Pictures approached EMI and Roxette about contributing a song to the soundtrack of the film 'Pretty Woman'. Their song 'It Must Have Been Love' was ultimately featured in the film.
EMI America promoted a shortened 10-track 'Favorites' CD in association with McDonald's, selling approximately 1 million copies.
Roxette signed a US distribution deal with Edel Music, which re-released 'Don't Bore Us, Get to the Chorus!'.
BMG Scandinavia announced a partnership with Space Station 12, the new record label formed by Per Gessle.
Universal Music Publishing Group signed a worldwide administration deal with Per Gessle / Roxette (excluding Nordic Region and Baltic States).
Per Gessle's earlier band Gyllene Tider, which he fronted before forming Roxette, struck a deal with Nordic drama production company Nevis Productions for feature and TV treatment.
Roxette, a Swedish pop rock duo, was formed in 1986 by Marie Fredriksson, on vocals and keyboards, and Per Gessle, on vocals and guitar. Both musicians had established careers in Sweden prior to their collaboration; Fredriksson had released successful solo albums, while Gessle was the lead singer and songwriter for Gyllene Tider. Their initial collaboration was on the song “Neverending Love,” which led to their debut album “Pearls of Passion” in 1986. Both the single and album were successful in Sweden, with the album selling over 280,000 copies.
Roxette achieved international breakthrough with their 1988 album “Look Sharp!”, particularly after an American exchange student introduced “The Look” to radio stations in the United States. This led to “The Look” topping the Billboard Hot 100 in 1989 and charting in 25 other countries. Subsequent hits like “Listen to Your Heart” also reached number one in the US. Their song “It Must Have Been Love,” originally a Christmas track, was re-recorded for the soundtrack of the 1990 film “Pretty Woman,” also achieving a number one US hit. Their third album, “Joyride” (1991), became their most successful, selling eleven million copies worldwide and leading to a tour that played to over 1.5 million people.
The duo continued to release successful albums such as “Tourism” (1992), “Crash! Boom! Bang!” (1994), and the greatest hits compilation “Don’t Bore Us, Get to the Chorus!” (1995), each selling at least five million copies globally. Despite a hiatus due to Fredriksson’s brain tumor diagnosis in 2002, Roxette reformed in 2009 for an extensive world tour that spanned until 2016. They released several more albums, including “Charm School” (2011), “Travelling” (2012), and “Good Karma” (2016), before Fredriksson’s retirement from touring due to health issues and her passing in 2019. In 2024, Gessle announced a live reformation of Roxette with Lena Philipsson as vocalist, performing their hits globally.
Curious about our offerings or have inquiries? We're eager to assist!
Just complete the form, and we'll respond promptly.
