The bubbly and inspirational Arielle Calderon is a campaign manager, writer, social media influencer, and content creator. She also worked for BuzzFeed for six years, doing everything from writing and editing to community and strategy. In addition to her professional career, she has built her personal brand online, with a focus on travel, food, and lifestyle.
Born and raised in Florida, Calderon attended the Florida State University, graduating in 2011 with a BS in Communications – Advertising. She began working in marketing, and moved through advertising and social media coordinating. She became a staff writer at BuzzFeed in 2013, and remained with the company for six years working her way up to Senior Editor by 2018. In 2019 she freelanced before landing the Associate Director, Client Services position at Whalar. Alongside her professional career she built up a huge following on social media, including 156k + followers on Instagram, which started out as a weight loss account. But after increased pressure and a false sense of balanced living, she gave up dieting and turned to intuitive eating. She now shares her passion for travel and curvy style, and uses her online community to inspire others to jet-set across the globe and embrace themselves as they are.
Calderon regularly connects with her legions of followers and fans through Instagram, Facebook, and Twitter, posting pictures and videos about her life around fashion and travel. She is also available for that personalised shout-out via the Cameo platform, and has an official website, ariellesays.com.