David Davies OBE is a distinguished British broadcaster and consultant, renowned for his extensive contributions to sports journalism and administration. He began his career in 1971 as a reporter for BBC Wales, quickly establishing himself as a prominent figure in broadcasting. His work on major BBC programs such as Nationwide, Newsnight, and Children in Need showcased his versatility and commitment to high-quality journalism. Notably, he coined the famous phrase, “If you don’t want to know the score, look away now,” during his tenure as a presenter on BBC’s Match of the Day.

Davies transitioned to a significant role within the Football Association (FA) in England, where he served in various senior positions, including executive director. His leadership was instrumental during the preparation for the European Football Championships in 1996, and he was a key figure in advocating for goalline technology. His adept crisis management earned him the reputation of being “arguably the most powerful administrator in the English game,” particularly during turbulent times at the FA.

After retiring from the FA in 2006, Davies continued to influence the sports sector as a consultant with Portland Communications, advising organizations worldwide. His expertise has been sought after by various entities, including the British Olympic Association and the UK Government Football Task Force, reflecting his broad impact on sports governance and development.

In addition to his professional achievements, Davies is a published author, with his book FA Confidential becoming a bestseller. He has also been actively involved in charitable initiatives, promoting accessibility in sports for disabled individuals. His contributions to sports have been recognized with an OBE for services to sport, underscoring his lasting legacy in the field.