Emelia O’Toole

Q: What types of brand work does Emelia O’Toole do?

Brand Partnerships, Campaign collaborations, endorsements, social media activations, commercials (TV/digital), voiceovers, and media appearances.

Q: What influences pricing for brand deals?

Usage rights, exclusivity, deliverables, campaign length, timelines, and production scope.

Q: What information do you need for a proposal?

Please share your brand, campaign objectives, deliverables, usage period/territory, deadlines, and budget range.

Q: Can Emelia O’Toole create custom content for our campaign?

Yes — Emelia O’Toole can deliver bespoke content (videos, posts, appearances, endorsements) aligned to your creative brief.

Q: Does Emelia O’Toole do voiceovers or on-camera work?

Yes — subject to concept approval and scheduling.

Q: Can Emelia O’Toole also participate in other types of events or campaigns?

Yes — many of our talent are versatile and can engage in speaking engagement, or media/brand activations, depending on their individual skills and availability.

United States
Fragrances

Emelia O'Toole has established herself as a leading fragrance content creator, transitioning from a personal interest to a professional presence across major social media platforms.

Book Emelia O’Toole

Emelia O’Toole

Past Works

Sephora

Emelia was named one of about 70 creators on the Sephora Squad, a yearlong partnership program.

BRAND PARTNERSHIPS

Immortal Perfumes

Emelia O'Toole engaged in a paid partnership with Immortal Perfumes, promoting their products through content that highlighted the brand's unique offerings.

BRAND PARTNERSHIPS

Snif Fragrances

Emelia O'Toole collaborated with Snif Fragrances to discuss wedding fragrances, assisting audiences in discovering scents for special occasions.

BRAND PARTNERSHIPS

2023

Named to the Sephora Squad

MILESTONE

About

Emelia O’Toole, known online as ‘Professor Perfume’, is a full-time fragrance content creator based in DFW. She specializes in making the world of fragrance accessible to a broad audience through her detailed yet understandable approach to perfume. Her content spans across TikTok, Instagram, and YouTube, where she shares insights into various scents, brands, and the broader fragrance industry. O’Toole’s work is characterized by a bookish style, translating complex fragrance notes and histories into engaging digital content.

Her career as a fragrance influencer includes significant milestones, such as being named one of approximately 70 creators on the Sephora Squad, a year-long partnership program, in 2023. This recognition from a prominent beauty retailer highlights her influence and expertise in the fragrance sector. Emelia has cultivated an audience exceeding 300,000 followers across her various social media platforms, establishing her as a key voice in the ‘PerfumeTok’ community. Her content often features discussions on fragrance brands, new releases, and personal recommendations, all presented with a focus on education and approachability.