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United States Howard Stern, known as the 'King of All Media,' is an American broadcaster and media personality recognized for his highly popular and often controversial radio show.
Howard Stern signed a groundbreaking five-year, $500 million deal with Sirius Satellite Radio (now SiriusXM) in 2004, relocating his show to escape FCC regulations and establishing dedicated channels, Howard 100 and Howard 101. This move revolutionized his career and the radio industry, with subsequent contract renewals in 2010, 2015, and 2020, also expanding his video archives to the platform.
The Howard Stern Radio Network has helped numerous clients launch successful advertising campaigns, including Squatty Potty and Tiger Lady, by leveraging the Howard Stern Show's audience and creative advertising strategies.
Howard Stern re-signed with Infinity Broadcasting (later CBS Radio) in 1990 for a deal estimated over $10 million and again in 2000 for $17-20 million annually, before departing for Sirius. A 2006 lawsuit filed by CBS Radio against Stern and Sirius for alleged misuse of CBS broadcast time to promote Sirius was settled out of court, with Sirius paying CBS $2 million for rights to Stern's past radio shows.
In June 1994, the E! network began airing weekday highlights from Stern's radio show, featuring cameras installed in the studio. This partnership, known simply as 'Howard Stern,' ran for eleven years, with the last original episode airing on July 8, 2005.
Following his move to satellite radio, Howard Stern secured a deal with the iN DEMAND network to launch 'Howard Stern On Demand,' a digital cable video-on-demand service. This allowed for the broadcast of uncensored tapings of his Sirius radio show and was later relaunched as HowardTV in 2006.
In February 2015, Whalerock Industries announced a partnership with Howard Stern to develop a future direct-to-consumer digital 'media hub' service. This platform was envisioned to include a mix of free and subscription-based programming.
Howard Allan Stern was born on January 12, 1954, in Jackson Heights, Queens, New York City. His father was a radio engineer, which exposed young Howard to the industry early on. He pursued a communications degree at Boston University, during which he gained his first radio experience at the campus station WTBU. He also earned a first-class radio-telephone operator license after studying at the Radio Engineering Institute of Electronics in Fredericksburg, Virginia, in 1975.
Stern began his professional radio career in 1975, starting at WRNW in Briarcliff Manor, New York, before moving to WCCC in Hartford, Connecticut, then WWWW in Detroit, Michigan. He developed his on-air persona, often pushing boundaries, which led to both increased listenership and management conflicts. His career progressed to WWDC in Washington, D.C., where he first teamed with Robin Quivers, and later to WNBC in New York City in 1982. Despite successfully boosting ratings, his provocative content frequently clashed with station management, leading to his eventual firing from WNBC in 1985.
Following his departure from WNBC, Stern joined Infinity Broadcasting’s WXRK in New York City in 1985. His show entered national syndication in 1986, reaching 60 markets and 20 million listeners at its peak. During this period, he expanded into television, appearing in various projects and releasing successful books like “Private Parts” (1993) and “Miss America” (1995), both New York Times Best Sellers. Notably, in 2004, Stern made a significant move to Sirius Satellite Radio, a subscription-based service, in a landmark $500 million deal that allowed him creative freedom from FCC regulations.
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