Jerry Jones established his entrepreneurial foundation in the 1970s by founding Jones Oil and Land Lease, an Arkansas-based venture in the oil and gas industry. This followed his academic achievements from the University of Arkansas, where he earned a Bachelor of Science in business administration and a Master of Arts degree in 1965, having previously co-captained the 1964 national championship football team. Before his success in oil and gas, Jones gained executive experience as an Executive Vice President at Modern Security Life of Springfield, Missouri, and explored other ventures, including attempts to establish a chain of Shakey’s Pizza Parlors and purchase the American Football League’s San Diego Chargers. His diverse business background culminated on February 25, 1989, when Jones acquired the Dallas Cowboys for $140 million.
As the owner, president, and general manager of the Dallas Cowboys, Jones continues to elevate the team’s brand and financial value. As of November 2024, his ownership has seen the team’s valuation reportedly appreciate to $10.1 billion, making the Cowboys one of the most valuable sports franchises globally. His ongoing leadership cements his status as a prominent and impactful figure in professional sports ownership and management.