Josh Liu is a Los Angeles-based hairstylist with extensive experience in editorial, commercial, television, and music, known for his work with high-profile clients and his entrepreneurial venture, Útiles Beauty. After serving as hairstylist for Ariana Grande’s 2017 international Dangerous Woman Tour, Josh Liu solidified his standing as a highly sought-after artist in the beauty industry. His career began with foundational training at the Toni + Guy Hairdressing Academy, subsequently refined through specialized tutelage under acclaimed celebrity stylists including Chris Appleton, Christian Wood, Anthony Turner, Rob Talty, John Ruggiero, Anna Cofone, and Dennis Gots. Liu quickly gained recognition for his distinctive ‘snatched ponytail’ technique, demonstrating his versatility and demand across editorial, commercial, television, and music projects.
Leveraging his expertise and artistic vision, Liu ventured into entrepreneurship with the launch of Útiles Beauty, an accessories brand dedicated to essential hair tools. The brand’s debut product, ‘The Hairtie,’ was specifically engineered to accommodate a wide array of hair types and textures. Through Útiles Beauty and his work with a high-profile clientele, Liu consistently showcases his philosophy of hair as an artistic medium, drawing profound inspiration from fashion, nature, and architecture to execute his creative expressions. Prior to his celebrated career in hairstyling, Liu cultivated a robust professional foundation.
His consistent contributions to high-profile projects across entertainment and fashion, combined with the success of Útiles Beauty, underscore his influence and adaptability, making him a distinguished and indispensable talent in the global beauty landscape.