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United States Lauren Bush Lauren is an entrepreneur and designer known for founding FEED Projects, an impact-driven lifestyle brand dedicated to fighting world hunger.
FEED Projects was listed as a partner of the (RED) campaign, alongside brands like Nike and American Express, with a mission to prevent the transmission of HIV from mothers to their children.
FEED Projects signed a partnership with Ralph Lauren on a capsule collection in July 2019, and a second Polo capsule collaboration.
In May 2020, FEED Projects partnered with Clarins to sell limited-edition bags filled with products from the cosmetics brand.
Lauren Bush Lauren's Feed Projects teamed up with Katie Kime, founder and CEO of her eponymous Austin-based home and fashion brand, to create limited-edition accessories featuring Kime’s signature New York City toile on Feed silhouettes like the Carryall Tote and Medium Pouch. The launch coincided with World Food Day, with every purchase helping to provide 10 meals locally in New York City through direct donations to the Food Bank for NYC.
Grace Farms started its partnership with FEED Projects about four years ago, beginning during Covid when Grace Farms had to close, focusing on their 'Dinner with a Purpose Series' and 'FEED Foundation'.
Lauren Bush Lauren worked with Monica + Andy as a partner to help fight against world hunger and poverty through her FEED initiative.
Minnow, the family lifestyle brand, teamed up with Feed for a limited-edition tote bag.
Lauren Bush Lauren was born on June 25, 1984, in Denver, Colorado, and raised in Houston, Texas. Her educational background includes studies in fashion design at BEBE and Central Saint Martins College of Art and Design. She later graduated from Princeton University in 2006 with a Bachelor of Arts in anthropology and a certificate in photography. Prior to founding FEED, Lauren had a career in fashion, modeling for Elite Model Management and appearing on the covers of Vogue and Vanity Fair. She also modeled for brands such as Tommy Hilfiger and Abercrombie & Fitch. In 2005, she served as a Student Ambassador for the World Food Programme, traveling to Chad.
In 2007, Lauren Bush Lauren co-founded FEED Projects with Ellen Gustafson. The company was conceived from her initial idea to create a tangible way for consumers to see their impact, achieved by stamping a number on each product representing the quantity of school meals donated. This approach combined fashion with philanthropy, leading to the design of the first ‘FEED 1’ Bag. Her work with FEED has helped provide over 110 million meals globally through the World Food Programme and domestically through Feeding America and No Kid Hungry. The brand has expanded its reach through collaborations and partnerships, consistently focusing on its core mission.
Over the years, Lauren Bush Lauren has received recognition for her entrepreneurial and humanitarian efforts. In 2012, she was named the first National Lady Godiva Honoree of the Lady Godiva Program, and in 2013, she received the 2013 Advocacy Award from the World of Children Awards. Her work has also earned her a spot on Fortune’s Most Powerful Women Entrepreneurs in 2009 and Inc.’s 30 Under 30 in 2010. She also relaunched her fashion label, ‘Lauren Pierce,’ in 2008, using her middle name to brand the line.
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