Logan Paul has established himself as an online personality, influencer, professional wrestler, and entrepreneur.
Logan Paul has been signed to WWE since June 2022, performing on a part-time basis as part of the Smackdown brand, and is a former WWE United States Champion.
Logan Paul is the co-founder of the beverage company Prime. He and KSI leveraged their combined social media following of over 50 million to promote the brand.
Logan Paul is the co-founder of the snack brand Lunchly.
Jake Paul approached Logan about business collaborations, including a role with his company Most Valuable Promotions.
Logan Paul's clothing line, 'Maverick by Logan Paul,' was threatened with legal action by the existing brand Maverick Apparel due to perceived confusion and a decline in sales by the original brand.
Logan Paul was involved in advertising campaigns for Hanes.
Logan Paul was involved in advertising campaigns for PepsiCo.
Logan Paul was involved in advertising campaigns for HBO.
Comcast purchased a short-form digital TV series from Paul called 'Logan Paul VS.'
Logan Paul starred in the YouTube Red (now YouTube Premium) movie 'The Thinning' and 'The Thinning: New World Order', and his series 'Logan Paul VS.' was a YouTube Premium exclusive. He was also cut from season 4 of the YouTube Red series 'Foursome'.
Logan Alexander Paul was born in Westlake, Ohio, on April 1, 1995. He initially gained recognition by creating videos for a YouTube channel named Zoosh at the age of 10. His following expanded significantly through the video-sharing platform Vine. By February 2014, he had accumulated over 3.1 million followers across various social media platforms. He dropped out of Ohio University in 2014 to pursue a full-time career in social media entertainment in Los Angeles, residing in an apartment complex with other Vine stars, which facilitated collaborations. In 2015, he was recognized as the 10th most influential figure on Vine, with his six-second videos generating substantial advertising revenue. By October of that year, his Facebook videos alone had surpassed 300 million views. His YouTube channel, ‘Logan Paul Vlogs,’ created on August 29, 2015, became his most-subscribed channel, reaching 23.6 million subscribers and nearly 6 billion views by August 2023.
His career also includes various acting roles. In early 2015, Paul appeared on an episode of “Law & Order: Special Victims Unit” and on the Fox TV series “Weird Loners.” He also featured in two episodes of the Freeform series “Stitchers.” In 2016, he starred in the YouTube Red film “The Thinning” and later co-wrote, produced, and starred in the film “Airplane Mode,” released in 2019. Beyond acting, Paul has engaged in advertising campaigns for brands such as Hanes, PepsiCo, and HBO, and Comcast purchased a digital TV series from him titled “Logan Paul VS.” He gained further public attention with his boxing career, participating in a white-collar boxing match against KSI in 2018, which resulted in a draw. A professional rematch in 2019 saw KSI win by split decision. In 2021, he had an exhibition bout with Floyd Mayweather Jr. as a non-scored event. In 2023, Paul achieved his first professional boxing win by defeating Dillon Danis via disqualification.
Beginning in April 2021, Paul ventured into professional wrestling, making his WWE debut and later signing a multi-event contract in June 2022. He performed on a part-time basis on the SmackDown brand and became a WWE United States Champion in November 2023, holding the title for 273 days before losing it in August 2024. He adopted the WWE nickname “The Maverick.” In addition to his entertainment pursuits, Paul co-founded the beverage company Prime and the snack brand Lunchly. He also hosts the “Impaulsive” podcast, launched in November 2018, which has over four million YouTube subscribers.
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