Mathilde Laurent | Booking Agent | Talent Roster | MN2S

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Mathilde Laurent

Mathilde Laurent is a respected perfumer who has created fragrances for leading luxury brands, transitioning from a childhood interest in photography to a distinguished career in scent creation.

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Past Works

Guerlain

After starting her career at Guerlain, she authored her first successes like Pampelune or Guet-Apens, Laurent became Cartier's in-house perfumer.

BRAND PARTNERSHIPS

Cartier

Mathilde Laurent has acted as the nose of Cartier since 2005. She has devoted herself to this research within various leading Maisons, first Guerlain, followed by Cartier—a Maison that values art.

BRAND PARTNERSHIPS

San Francisco Symphony Orchestra

Cartier's nose Mathilde Laurent and the San Francisco Symphony Orchestra created a synesthetic performance of Prometheus, the Poem of Fire.

BRAND PARTNERSHIPS

Transsolar KlimaEngineering

Collaboration between Maison Cartier's in-house perfumer, Mathilde Laurent, and the German climate engineering practice, Transsolar KlimaEngineering.

BRAND PARTNERSHIPS

Takumi Atelier

For the heritage brand of high jewellery CARTIER, Takumi developed, in collaboration with Mathilde Laurent, in-house Perfumer, a new exclusive project.

BRAND PARTNERSHIPS
1970

Born in Neuilly-sur-Seine

MILESTONE
early 1990s

Began apprenticeship with Jean-Paul Guerlain

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Worked at Guerlain (11 years)

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2005

Joined Cartier

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2006

Appointed in-house perfumer for Cartier

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2006

Created Cartier's fragrance Baiser Volé

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2012

Launched L'Heure Vertueuse at Cartier

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2014

Created La Panthère for Cartier

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2015

Used exclusively lab-created molecules for L'Heure perdue

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2016

Created Cartier L'Envol

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2016

Launched Les Heures voyageuses line for Cartier

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2017

Participated in the "OSNI 1- Le Nuage Parfumé" installation at FIAC

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Oversees the Grand Musée du Parfum in Paris (Ongoing)

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About

Mathilde Laurent, born in 1970 in Neuilly-sur-Seine, France, is a highly regarded French perfumer. Her initial passion was photography, which led her to pursue a two-year higher education diploma in chemistry. This academic pathway inadvertently laid the foundation for her future career in perfumery, as the same diploma was required for both fields. Laurent’s journey into fragrance began when a friend’s parents suggested the profession, noting her constant discussions about perfumes and her keen sense of smell. She then focused on perfumery, finding it more mysterious and unexplored compared to photography, and successfully prepared for the entrance exams for ISIPCA (Institut Supérieur International du Parfum, de la Cosmétique et de l’Aromatique Alimentaire) in Versailles, France.

Laurent began her professional career in the early 1990s as an apprentice to Jean-Paul Guerlain, head perfumer at Guerlain. Following a three-month internship, she secured a permanent position and remained with Guerlain for 11 years, where she developed her early successes including ‘Pampelune’ and ‘Herba Fresca’. Her extensive experience and expertise led her to join Cartier in 2005, becoming their in-house perfumer in 2006. At Cartier, Laurent has been responsible for creating numerous notable fragrances such as ‘Baiser Volé’ (2006), ‘L’Heure Vertueuse’ (2012), and ‘La Panthère’ (2014). She is recognized for her innovative approach, including the use of lab-created molecules in her 2015 work ‘L’Heure Perdue’, aiming to redefine perceptions of synthetic ingredients in perfumery. Her role at Cartier extends beyond formulation, encompassing concept development, packaging, and communication for fragrances.

Throughout her career, Laurent has continued to push boundaries within the fragrance industry. In 2016, she created ‘Cartier L’Envol’, which was later featured in the 2017 art installation “OSNI 1- Le Nuage Parfumé” (Unidentified Fragrant Object 1- the Perfumed Cloud) at FIAC, demonstrating her multidisciplinary approach to scent. The same year, she launched ‘Les Heures voyageuses’, a line of oud fragrances for Cartier, including “Oud & Santal” and “Oud & Musc”. Beyond her work with Cartier, Mathilde Laurent is also one of 16 perfumery experts overseeing the Grand Musée du Parfum in Paris, reflecting her significant influence and leadership within the global fragrance community.

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Expertise

Themes & Genres

Formats

  • Live performance
  • Brand ambassador / endorsement
  • Media & campaign appearances

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