Matthew Santoro

Matthew Santoro is a Canadian YouTuber, live streamer, and educator known for creating engaging top ten lists and ’50 Amazing Facts’ videos, building a substantial online presence and collaborating with various brands. After graduating from Brock University with a Master of Accountancy in 2010, Matthew Santoro quickly transitioned from a career in accounting to become a full-time online personality. By 2011, his engaging fact-based compilation videos, including popular ‘top ten’ lists and ’50 Amazing Facts To Blow Your Mind’ series, propelled his YouTube channel to over one million subscribers, building on 100,000 subscribers reached in 2010. This rapid growth intensified after 2012, when he dedicated his full attention to content creation, leading to his channel accumulating millions of subscribers and billions of views.

Santoro expanded his reach beyond YouTube into hosting and publishing, securing a global publishing deal with Penguin Books in June 2015 for his book, MIND=BLOWN, which was subsequently released in August 2016. In 2015, he hosted Quest Nutrition’s ‘Food for Thought’ web series and co-hosted significant global events including the Global Citizen 2015 Earth Day event and the Global Citizen Festival. His innovative approach to online content earned him the Fifth Annual Streamy Award for Breakout Creator in 2015, alongside a nomination for YouTube Star of the Year at the Seventh Annual Shorty Awards. That same year, he retired as the #1 ‘most loved’ Periscoper, amassing over 177 million hearts.

Demonstrating his commitment to his foundational platform, he announced his return to YouTube in December 2022, continuing to produce the educational and comedic content that initially captivated his dedicated global audience. Matthew Santoro remains a prominent figure in online entertainment, continually evolving his content to reach new and existing fans.