Nikki Rechtszaid

Nikki Rechtszaid, known professionally as Rikki Nexx, has evolved from a pop singer and YouNow partner to a recognized social media influencer and songwriter, establishing various brand partnerships. After gaining initial recognition as a pop singer on the YouNow platform, Nikki Rechtszaid, known professionally as Rikki Nexx, went on to build a multi-faceted career spanning music, social media influencing, and strategic brand partnerships. She quickly established herself on YouNow, registering her account in August 2015, achieving partner status and earning Editor’s Choice recognition. Her musical journey began earlier, with her first cover uploaded to YouTube in December 2013, setting the stage for subsequent original work, including her single ‘The Queen,’ and her role as one-half of the singing duo Two Less Lonely.

Her increasing visibility and engagement across multiple entertainment sectors led to a significant North American social media influencer tour, broadening her fanbase and industry connections. This extensive exposure and her authentic audience relationship attracted high-profile brand collaborations, notably securing partnerships with leading consumer brands such as Coca-Cola and Casio, highlighting her marketability and commercial appeal. In 2018, Nikki released ‘Heart on Your Sleeve – Single,’ adding to her growing discography. Her consistent trajectory of performance, collaboration, and brand engagement underscores her adaptability and dynamic presence in both the music and social media spheres, positioning her as a versatile talent with a proven ability to connect with diverse audiences and deliver measurable results for partners.