Pamela Meyer

Don’t try lying to Pamela Meyer, she’ll know. The world’s best-known expert on deception, she is the author of the bestselling book, Liespotting: Proven Techniques to Detect Deception. Her TED Talk, “How to Spot a Liar”, has been viewed nearly 20 million times to date, making it one of the most viewed TED talks of all time.

Initially graduating in psychology, political science, and public policy, Meyer’s early career was in the media, co-founding the non-profit California Community TV Network, which focused on public broadcasting and community action. She then enrolled at the world-famous Harvard Business School. After receiving her MBA, she worked in senior management positions for a variety of major companies and foundations, including EA Sports, National Geographic, and The Ford Foundation. Meyer then set up her own company, Manhattan Studios, to invest in new media. However, a workshop on the science of deception at a Harvard reunion sparked another change of career trajectory. Fascinated, she undertook advanced training in everything from microexpression analysis to interrogation. With a team of researchers, she also spent years tracking down and appraising pretty much every piece of deception research ever published. It’s this unequalled learning and experience that informed Liespotting and “How to Spot a Liar”.

Meyer had found her true passion in life and the outcome, in business terms, was the launching of Calibrate, a company that trains public and private professionals in areas ranging from verbal and non-verbal deception clues to inside threat mitigation. Her influence continues to grow, with Business Insider recently citing her as one of the Smart Thinkers Everyone Should Follow on Twitter.