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United Kingdom Sami Knight is a Los Angeles-based hairstylist known for his work with high-profile musicians and presence in editorial and advertising campaigns.
Sami Knight is a global brand ambassador for REHAB., an eco-friendly hair brand based in London. He actively promotes their products, including the Dose 1.0 Hair Oil and Silk Heatless Curler, and supports their mission for healthy, sustainable haircare.
Sami Knight joined the R+Co family of stylists, collaborating with the brand on content creation, product development, and community engagement. This partnership expands his involvement with leading haircare initiatives.
Sami Knight has invested in Rōz, celebrity hairstylist Mara Roszak's 'clean' haircare line, as part of an oversubscribed seed funding round. This involvement highlights his support for sustainable and high-quality hair products within the industry.
Sami Knight has collaborated with MAC Cosmetics on various campaigns, including contributing to the 'Destination Fabulous' video. His work with the brand showcases his skills in editorial and advertising contexts.
Sami Knight has worked on campaigns for SKIMS, including a campaign captured by photographer Nadia Lee Cohen. His involvement in these campaigns demonstrates his contributions to major fashion and lifestyle brands.
Sami Knight contributed to Lancome's promotional content, specifically on the 'Lash Idôle Flutter Extension Mascara' campaign featuring Emma Chamberlain. This collaboration showcases his work in beauty brand advertising.
Sami Knight worked on the Miu Miu Fall/Winter 2016 campaign, demonstrating his experience in high-fashion editorial and advertising projects.
Sami Knight collaborated on GCDS campaigns, including "GCDS by Nadia Lee Cohen" and "GCDS x Barilla: Dinner's Ready." These projects highlight his involvement in creative and brand-integrated video content.
Sami Knight worked on an Adidas Originals campaign featuring Dua Lipa, contributing to advertising within the sports and fashion industry.
Sami Knight collaborated with Ray Ban on campaigns featuring Charli XCX in 2021. This partnership involved his styling expertise for a prominent eyewear brand.
Sami Knight contributed to a Bershka 2021 campaign featuring Paloma Mami, indicating his engagement with international fashion retailers.
Sami Knight worked on a campaign for Playboy Fragrance, showcasing his involvement in beauty and personal care advertising.
Sami Knight worked on campaigns for Wink, reflecting his contributions to advertising content for various brands.
Sami Knight has collaborated with GXVE Beauty, a brand founded by Gwen Stefani, showcasing his work in the celebrity beauty sector.
Sami Knight has worked on projects for LAMB, Gwen Stefani's fashion and lifestyle brand, indicating his involvement with diverse celebrity-led enterprises.
Sami Knight began his career in London, initially pursuing a degree in photography while working as a salon apprentice at Nina’s Hair Parlour. He found his passion in hairdressing, leading him to transition from salon work to session styling and, eventually, into the music industry. This organic progression established him as a professional in the hairstyling field.
Knight later relocated to Los Angeles, where he cemented his reputation for combining retro aesthetics with modern styles, emphasizing glamour and femininity through his skilled techniques and wig work. His expertise has led to collaborations with notable photographers such as Nick Knight, Nadia Lee Cohen, and Louie Banks, and his work has been featured in various publications, including Vogue, i-D, Harper’s Bazaar, and Rolling Stone.
Throughout his career, Knight has worked with a diverse roster of celebrity clients, including Adele, Emma Chamberlain, Charli XCX, Dua Lipa, and Rita Ora. His portfolio extends to significant projects like music videos, including Adele’s “Easy on Me” (2021) and “Oh My God” (2022), and Charli XCX’s “New Shapes” (2021). He has also contributed to television series such as “Celebrity IOU” (2021) and “The Kelly Clarkson Show” (2020), further demonstrating his versatility within the entertainment industry.
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