Vernon François

Recognized for his expertise across all hair textures and advocacy for Afro and curly hair, Vernon François launched his award-winning VERNON FRANÇOIS® Haircare brand in 2016. Celebrated for its vegan, cruelty-free formulations and intuitive design, the brand was recognized as Yahoo! Lifestyle’s ‘Most Inclusive Hair Brand’ at the Diversity in Beauty Awards. This milestone followed an accomplished early career in London, where François quickly rose to working professionally in a salon on Oxford Street and earned his first industry award, along with accolades including Newcomer of the Year and Black Hair Junior Stylist of the Year at the Black Beauty Hair Awards.

In 2017, François participated in the inaugural World Afro Day, contributing to setting a world record for the world’s largest hair education lesson. Further solidifying his industry influence and commitment to advocacy for all hair textures, he was included in Ulta Beauty’s Muse 100. As a Los Angeles-based visionary, François continues to champion inclusivity and innovation across the global beauty landscape.