Cream Tours

Cream started as a weekly house music club night in October 1992, at the Nation nightclub in Liverpool. The initiative was founded by Darren Hughes, James Barton, and Andy Carroll. From these early beginnings in a 400-capacity venue, Cream developed its reputation within the electronic music scene. Key residents like Steve Lawler and Yousef contributed to its musical identity. The brand expanded beyond its Liverpool origins to host club nights at Amnesia in Ibiza and launched the Creamfields dance music festival.

Creamfields, launched in Daresbury, Cheshire, became a major multi-stage event, attracting prominent DJs and artists from the electronic music genre. The festival has received multiple accolades, including the Best Dance Event award at the UK Festival Awards six times and the Music Week award for “Festival of the Year” in 2010. Cream’s influence extended to music releases, with numerous DJ mix albums through labels such as Deconstruction Records, Virgin/EMI, WEA, Ministry of Sound, and New State Recordings. Notably, Paul Oakenfold’s “Goa Mix” gained acclaim for its scope, and “Creamfields” (2004) was nominated for a Grammy Award.

In 2012, Live Nation acquired the Creamfields Festival Brand, integrating Cream’s festival operations into a larger entertainment framework. The original Nation nightclub in Liverpool, Cream’s foundational venue, was demolished in 2016 as part of an urban regeneration project, though initial plans for a new nightclub facility were later removed. Cream continues to operate through various event formats globally, maintaining its presence in the electronic music market.