Alex Hoyer established himself as a prominent actor and musician with his starring role as Dante in the popular Nickelodeon Latin America and Telefe television series Kally’s Mashup. Appearing in 113 episodes that aired between 2017 and 2018, this foundational role quickly solidified his presence in youth-oriented programming across Latin America and beyond, showcasing his talent in both acting and singing to a wide and dedicated international audience. Building on this widespread recognition, Hoyer reprised his beloved role as Dante in the 2021 TV movie Kally’s Mashup ¡Un cumpleaños muy Kally!, further extending the franchise’s reach. For this feature, he also made significant contributions behind the scenes as a songwriter in the music department, demonstrating his versatility and creative depth.
His musical portfolio expanded considerably through collaborations as a composer for multiplatinum artist Danna Paola, notably contributing to her highly anticipated music videos, including both the Lyric Version and main release of ‘XT4S1S’ in 2022. These high-profile compositions highlighted his capabilities and influence as a composer within the contemporary Latin music landscape. Continuing his diverse career trajectory, Hoyer featured as Alex in the 2023 TV movie Destino en el Escenario, showcasing his evolving acting range. A pivotal development in his professional journey occurred with the co-founding of One Percent Records, an independent record label, alongside international superstar Danna Paola.
His multifaceted career continues to evolve, balancing impactful performance roles with strategic contributions to music production and industry development.