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Anderson .Paak is a multi-Grammy Award-winning artist, producer, and songwriter known for his dynamic performances and genre-blending sound.
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Request A ShowLeading ice cream brand, Häagen-Dazs announced its partnership with 8x Grammy award-winning musician, Anderson .Paak to launch its first-to-market 'Häagen-Dazs Harmony' campaign. The campaign aims to spotlight the brand's commitment to craftsmanship and quality.
.Paak partnered with GOAL Projects, an initiative from global soccer media brand GOAL, to kick off a creative collaboration. This partnership involves a series of cultural collaborations with prominent musicians, specifically aimed at empowering girls through soccer, exemplified by outfitting Oxnard's girls' soccer team.
.Paak launched his new record label, APESHIT INC., in collaboration with Universal Music Group. This venture adds 'label head' to his accomplishments and signifies a new chapter in his career, focusing on nurturing new talent.
Anderson .Paak returned for the second year of Jameson's 'Distilled Sounds' series, which challenges artists for cross-genre collaboration. He met with global artists to redefine collaboration, emphasizing the importance of heart in music.
For World Music Day 2024, Lexus and Amazon Music teamed up with Anderson .Paak to create 'Destination .Paak – The Lexus GX Remix.' This collaboration highlighted a blend of curated music experiences and automotive branding.
Vans launched a collaboration with Anderson .Paak by creating an immersive audio-visual, real-world-meets-virtual car wash experience for guests. This partnership aimed to highlight the artist's unique style fused with the brand's culture.
Paak's single "Til It's Over" was featured in a TV commercial for the Apple HomePod smart speaker, directed by Spike Jonze and starring FKA Twigs. The track was also included in the playlist for the 2018 video game "Forza Horizon 4."
In May 2025, Anderson .Paak collaborated with the champagne brand Dom Pérignon for a campaign named "Creation is an Eternal Journey," aligning his artistic vision with the luxury brand's image.
Brandon Paak Anderson, known professionally as Anderson .Paak, was born on February 8, 1986, in Oxnard, California. Of mixed African American and Korean heritage, Paak started his musical journey as a drummer at his family’s church and later as a drum student at Musicians Institute. Early in his career, he faced significant personal challenges, including homelessness with his wife and infant son after being dismissed from a job at a marijuana farm in Santa Barbara in 2011. During this period, he adopted the stage name Breezy Lovejoy before changing it to Anderson .Paak, emphasizing the “dot” for “detail,” signifying the importance of paying close attention to detail in his craft.
Paak’s career began to solidify in the early 2010s within the Los Angeles music scene. He released his debut mixtape, “O.B.E. Vol. 1,” in 2012, followed by his debut album, “Venice,” in 2014. A turning point came in 2015 when he contributed to six songs on Dr. Dre’s album “Compton,” leading to him signing with Dre’s Aftermath Entertainment in 2016. That same year, he released his critically acclaimed second album, “Malibu,” which earned a Grammy Award nomination for Best Urban Contemporary Album, and he was also nominated for Best New Artist. In August 2016, his NPR Music Tiny Desk Concert with his band, The Free Nationals, became one of the series’ most popular.
His artistic output continued with “Oxnard” in 2018 and “Ventura” in 2019, with both albums executive produced by Dr. Dre. “Bubblin’,” a non-album single, earned him his first Grammy for Best Rap Performance in 2019. The year 2020 saw him win two more Grammys for “Ventura” (Best R&B Album) and “Come Home” (Best R&B Performance). In 2021, he formed the duo Silk Sonic with Bruno Mars, releasing “An Evening with Silk Sonic,” which produced the Billboard Hot 100 number-one single “Leave the Door Open” and secured four Grammy Awards in 2022, including Song of the Year and Record of the Year. Beyond his music, Paak established The Brandon Anderson Foundation in 2016 to support arts education and community initiatives, hosting an annual `.Paak House` benefit concert.
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