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United States Avery Cyrus is a prominent social media figure who leverages her platform to advocate for the LGBTQ+ community and inspire through DIY content.
A partnership that came under scrutiny due to claims regarding the quality of their products, specifically 18K gold. Avery and Soph Mosca were among the LGBT content creators involved.
Partnered with TikTok to donate $10,000 to The Trevor Project, an American nonprofit focused on preventing suicides within the LGBTQ+ Community.
Collaborated with the brand Skullcandy, showcasing her advocacy and genuine activism.
Engaged in a collaboration with a water bottle company, details about which indicate a brand promotion.
Partnered with Madewell, promoting their fashion products through content related to #jortcore.
Collaborated with the major network HBO Max.
Collaborated with the e-commerce giant Amazon.
Collaborated with the video-sharing platform YouTube.
Collaborated with the mobile payment service Venmo.
Partnered with Victoria’s Secret's PINK line.
Avery Cyrus, originally from Colleyville, Texas, gained widespread recognition by dominating the DIY space on TikTok. Her initial foray into content creation began with a college bet, leading her to achieve significant virality on the platform starting in 2019. Her content, which ranges from DIY skateboards and cooking recipes to relationship discussions, showcases a warm and uplifting persona. This approach has established her as a celebrated figure within the Hispanic and LGBTQ+ communities, amassing a significant following and millions of likes. Her work emphasizes genuine self-expression and community representation.
Cyrus actively integrates her advocacy into her daily content, making her activism relatable and authentic. One notable milestone includes her partnership with TikTok to donate $10,000 to The Trevor Project, an organization dedicated to LGBTQ+ suicide prevention. She has also collaborated with major brands and networks such as HBO Max, Amazon, YouTube, Venmo, and Victoria’s Secret’s PINK. Looking ahead, Avery Cyrus has expressed intentions to explore new ventures, including projects related to space accessibility through Space Hero and real estate endeavors, alongside continued DIY content creation.
Her career progression highlights a consistent commitment to using her digital presence for social impact. She has cultivated a platform where her personal experiences and values resonate with a large audience, fostering an environment of acceptance and self-empowerment. Cyrus prioritizes authenticity in her content, advising aspiring creators to pursue genuinely interesting topics. She cites figures like Miley Cyrus and JoJo Siwa as inspirations for their fearless self-expression and individuality.
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