Dan Ariely is a distinguished Israeli-American professor and author, renowned for his contributions to psychology and behavioral economics. He holds the esteemed position of James B. Duke Professor at Duke University, where he leads the Center for Advanced Hindsight. This innovative laboratory focuses on critical areas such as decision-making, the psychology of money, and social justice, making significant strides in understanding human behavior through rigorous research.
Ariely is a prolific author, with three New York Times bestsellers to his name: “Predictably Irrational,” “The Upside of Irrationality,” and “The Honest Truth about Dishonesty.” His work has garnered international acclaim, influencing both academic circles and public discourse. Additionally, he has co-produced the documentary “(Dis)Honesty: The Truth About Lies,” which delves into the intricate dynamics of dishonesty in society, showcasing his ability to communicate complex ideas effectively to a broader audience.
In the realm of entrepreneurship, Ariely has co-founded several successful companies that apply behavioral science insights to real-world challenges. Notably, he co-founded Timeful, an innovative time management app that was acquired by Google, and Genie, which focuses on creating healthy cooking solutions. These ventures highlight his commitment to translating academic research into practical applications that enhance everyday life.
Ariely’s influence extends to media, where he has contributed to various documentaries and television programs, including the NBC series “The Irrational,” inspired by his groundbreaking research. His engaging style and expertise make him a sought-after speaker and consultant, further solidifying his reputation as a leading figure in behavioral economics.
