Eric Ries

Q: What types of brand work does Eric Ries do?

Brand Partnerships, Campaign collaborations, endorsements, social media activations, commercials (TV/digital), voiceovers, and media appearances.

Q: What influences pricing for brand deals?

Usage rights, exclusivity, deliverables, campaign length, timelines, and production scope.

Q: What information do you need for a proposal?

Please share your brand, campaign objectives, deliverables, usage period/territory, deadlines, and budget range.

Q: Can Eric Ries create custom content for our campaign?

Yes — Eric Ries can deliver bespoke content (videos, posts, appearances, endorsements) aligned to your creative brief.

Q: Does Eric Ries do voiceovers or on-camera work?

Yes — subject to concept approval and scheduling.

Q: Can Eric Ries also participate in other types of events or campaigns?

Yes — many of our talent are versatile and can engage in speaking engagement, or media/brand activations, depending on their individual skills and availability.

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Eric Ries, a New York Times bestselling author and influential entrepreneur, transformed how new products are built and launched with his seminal ‘The Lean Startup’ methodology. Documented initially on his blog in 2008, Ries brought these concepts to a global audience with his New York Times bestselling book, The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses, published in 2011. This groundbreaking work emphasizes iterative product releases, validated learning, and continuous innovation, becoming a cornerstone for entrepreneurs and corporations worldwide. Prior to this, Ries gained critical experience as a software engineer at There, Inc.

from 2001 to 2003, contributing to the development of the web-based 3D Virtual World product There.com, which launched in 2003. In 2004, Ries co-founded IMVU Inc., a social network, alongside Will Harvey, serving as its CTO until 2008. During his tenure at IMVU, he pioneered the integration of rapid customer feedback and lean software development principles, implementing extensive product version testing and daily code deployments to production. This hands-on experience at IMVU directly informed the development of his Lean Startup methodology.

In 2015, Ries initiated The Long-Term Stock Exchange (LTSE), a pioneering venture designed to support long-term investment strategies for companies. He also launched ‘The Leader’s Guide’ via Kickstarter in 2015, an innovative project aimed at fostering effective leadership. The Long-Term Stock Exchange, a testament to Ries’s vision for sustainable business practices, filed its application with the SEC in 2018 and received crucial SEC approval in 2019, marking a significant milestone in reshaping capital markets. Through his continued work as an author, advisor, and founder of transformative initiatives like the LTSE, Eric Ries remains a leading voice in innovation, dedicated to fostering environments where businesses can achieve radical success through continuous learning and adaptation.