Erik Bragg is a prominent figure in the skateboarding and film industries, known for his innovative contributions as a filmmaker and creative director. His professional journey began with his role at 411 Video Magazine, where he served as General Manager. During his tenure, he played a pivotal role in shaping the magazine’s content and expanding its reach, establishing it as a leading source for skateboarding culture.

Following his success at 411, Bragg transitioned to ETN, where he served as Creative Director. In this capacity, he was instrumental in developing groundbreaking digital content that resonated with the skateboarding community. His visionary approach led to the creation of engaging video series and live events, significantly enhancing ETN’s brand presence in the competitive media landscape.

In 2009, Bragg founded Antimatter Media, where he currently serves as Creative Director. Under his leadership, the company has produced a diverse array of projects, including commercials and skateboarding films that have garnered critical acclaim. His ability to blend storytelling with visual artistry has set new standards in the industry, making Antimatter a sought-after partner for brands looking to connect with the skateboarding audience.

Bragg’s passion for skateboarding and filmmaking continues to drive his work, inspiring a new generation of creatives. His commitment to pushing boundaries and fostering community engagement has solidified his reputation as a leading innovator in both skateboarding and media production.