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United States Henry Cejudo is an Olympic gold medalist in freestyle wrestling and a former two-division UFC champion, recognized for his accomplishments in both combat sports.
An endorsement partnership starting in June 2024.
An endorsement partnership beginning in April 2025.
MMA star Henry Cejudo became the newest athlete investor in this sports e-commerce & streaming platform.
UFC and Black Rifle Coffee Company announced a multi-year partnership, entitling BRCC to be featured in every UFC event in the United States, receiving high exposure. Henry Cejudo was mentioned as the #3 ranked fighter during this partnership.
Henry Cejudo, born on February 9, 1987, in Los Angeles, California, to Mexican immigrants, is a notable figure in both wrestling and mixed martial arts. Growing up in challenging circumstances, with his family frequently moving and living in poverty in Phoenix, Arizona, Cejudo found his path in wrestling. Inspired by his older brother, he became a four-time state champion in high school and was inducted into the National Wrestling Hall of Fame as a Distinguished Member in June 2018. His wrestling career culminated in an Olympic gold medal at the 2008 Beijing Summer Olympics at 55 kg, making him the youngest American Olympic gold medalist in wrestling history at the time. This achievement marked a significant turning point in his life, leading him to consider new challenges.
Cejudo transitioned to mixed martial arts, beginning his professional career in March 2013. He quickly achieved an undefeated record of 6-0 before signing with the Ultimate Fighting Championship (UFC) in July 2014. Despite initial struggles with weight cuts, he established himself in the flyweight division. His MMA career saw consistent progression, leading to a rematch with long-reigning UFC Flyweight Champion Demetrious Johnson at UFC 227 in August 2018, where he secured the title by split decision. This victory made him the second UFC Flyweight Champion and the first Olympic gold medalist to win a UFC championship.
Cejudo further solidified his legacy by challenging for the UFC Bantamweight Championship. In June 2019, at UFC 238, he defeated Marlon Moraes via TKO to claim the vacant bantamweight title, becoming the fourth fighter to hold championships simultaneously in two different weight divisions in UFC history. He successfully defended the bantamweight title against Dominick Cruz at UFC 249 in May 2020 before announcing his retirement from professional fighting, vacating both titles. He made a return to the sport in May 2023, facing Aljamain Sterling for the UFC Bantamweight Championship, and continued to compete in a highly competitive division, facing opponents such as Merab Dvalishvili and Song Yadong.
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