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Iga Swiatek is a distinguished Polish professional tennis player, renowned for her multiple Grand Slam singles titles and impressive ascent to the world No. 1 ranking. Her achievements on the court, combined with her commitment to various social causes, make her a valuable figure for brand collaborations.
On is a Swiss company that primarily produces athletic shoes and apparel. Iga Swiatek is sponsored by On for her clothing and shoes, becoming the first female tennis player to be sponsored by the brand, which is co-owned by Roger Federer. The collaboration combines cutting-edge materials in their tennis apparel line.
Tecnifibre is a tennis racket manufacturer. Iga Swiatek has an endorsement deal with Tecnifibre for her racquets, starting in 2021. Following her 2022 French Open victory, Tecnifibre temporarily changed its marketing name to 'Swiateknifibre' and its trademark colors to white and red to celebrate her achievement.
Rolex is a luxury watch brand. Iga Swiatek has partnered with Rolex, adding it to her growing sponsorship roster. This partnership aligns her with other prestigious athletes endorsed by the renowned watchmaker.
Oshee is a Polish drinks company specializing in sports drinks. Iga Swiatek became a global ambassador for Oshee in 2023. As part of this partnership, she will release a collaboration line including her own drink flavor and bottle design, and wears the brand's logo on her tournament kits.
Infosys is a global technology company. In August 2023, Infosys announced Iga Swiatek as one of their global brand ambassadors, alongside Rafael Nadal. This collaboration aims to use tennis and technology to create more opportunities for women.
Porsche is a luxury car manufacturer. Iga Swiatek announced her partnership with Porsche in June 2023, joining the brand as a 'Porsche Friend' in Poland. This collaboration includes her association with the prestigious automobile marque.
Lego is a popular toy company known for its building bricks. Iga Swiatek is an ambassador for Lego in Poland. She has often stated that building Lego helps her mentally relax and calm down while on tour.
Visa Inc. is a global payments technology company. In August 2023, Iga Swiatek joined Team Visa as their newest global brand ambassador, becoming their first-ever global tennis player representative.
Lancôme is a French luxury cosmetics and skincare brand. In April 2024, Iga Swiatek became the brand ambassador for Lancôme, adding a significant luxury brand to her endorsement portfolio.
Xiaomi is a Chinese technology giant known for consumer electronics. Iga Swiatek was previously endorsed by Xiaomi.
Red Bull is an energy drink company. Iga Swiatek was previously endorsed by Red Bull.
Lexus is the luxury vehicle division of Japanese automaker Toyota. Iga Swiatek was previously associated with Lexus.
PZU is Poland's largest insurance company. From February 2021 until January 2024, PZU served as Iga Swiatek's main partner.
Coach is an accessible luxury brand specializing in handbags, accessories, and ready-to-wear. Iga Swiatek was announced as a new brand ambassador for Coach around Wimbledon, as part of the brand's broader push into tennis.
Iga Natalia Swiatek was born on May 31, 2001, in Warsaw, Poland. Her father, Tomasz Swiatek, was a former rower who competed in the 1988 Seoul Olympics. Iga followed her older sister Agata into tennis, aiming to surpass her and emulate her path. She trained at Mera Warsaw before moving to Legia Warsaw. In her junior career, Swiatek achieved a career-high ranking of No. 5. She made her junior Grand Slam debut at the 2016 French Open, reaching the quarterfinals in both singles and doubles. A significant junior achievement came in 2018 when she won the French Open girls’ doubles title with Caty McNally and the Wimbledon girls’ singles title, her only junior major singles championship.
Swiatek transitioned to the WTA Tour in 2019, making her first WTA final at the Ladies Open Lugano. Her precise cross-court forehand drop shot at this event earned her the 2019 WTA Shot of the Year award. She continued her ascent, reaching the fourth round of the French Open in 2019 and entering the top 50 rankings. In 2020, Swiatek claimed her first major title at the French Open, becoming the first Polish player to win a major singles title and the lowest-ranked French Open champion in WTA rankings history. She achieved this without dropping a set, losing no more than five games in any singles match. This performance propelled her into the top 20, and she was voted the 2020 WTA Fan Favorite Singles Player of the Year. In 2021, she secured her first WTA 1000 title at the Italian Open, a victory that moved her into the top 10 globally. She also reached the French Open doubles final with Bethanie Mattek-Sands, reaching a career-high doubles ranking of No. 42.
The year 2022 marked a period of dominance for Swiatek, highlighted by a 37-match winning streak, the longest on the WTA Tour in the 21st century. She became world No. 1 and completed the ‘Sunshine Double’ by winning the Qatar Ladies Open, Indian Wells Open, and Miami Open. She added two more major titles in 2022 at the French Open and the US Open, becoming the first woman to win both in the same season since Serena Williams in 2013. In 2023, she successfully defended her French Open title and won the WTA Finals, ending the year as world No. 1 for the second consecutive season. Her 75-week reign at world No. 1 is notable in the Open Era. In 2024, Swiatek continued her success by winning her fourth French Open title, achieving a three-peat at the tournament. She also secured a bronze medal at the 2024 Paris Olympics, becoming the first Polish tennis player to win an Olympic medal. Despite a one-month suspension in November 2024 due to a contaminated sleep medication, she won her first Wimbledon title in 2025, completing a career surface slam and notably winning the final with a double bagel (6-0, 6-0), a rare achievement. In 2026, she won her first WTA tour-level title of the year at the Canadian Open and contributed to Poland’s United Cup victory. Her current coach is Francisco Roig, appointed in April 2026. Swiatek has consistently demonstrated a strong, aggressive all-court playing style, marked by powerful forehands with heavy topspin and strong serves. Her dominance in winning sets by 6-0 or 6-1 has led to the term ‘Iga’s Bakery’ describing her matches.
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