Lexis “Lexi” Marie Brumback is an American cheerleader and television personality, who was launched into global fame after receiving recognition for her role in Netflix docuseries Cheer. Cheer follows a competitive cheer squad – of the prestigious Navarro cheer – with which Brumback is an elite tumbler. The show has become a smash hit gaining A-list fans such as Ellen DeGeneres, Billie Eilish, Greta Gerwig and Mila Kunis; it’s success can be seen in nominations such as six Emmy Awards. Cheer took the entertainment world by storm, sparking other docu-dramas in its wake and Brumback was quick to be a fan favourite of the show – with her honest and fearless approach, she was an inspiration for anyone who doesn’t quite fit the mould of what a cheerleader should be.

Brumback is also a social media personality, using her social media platform of over 863 thousand followers to launch herself onto both Youtube and the Art instagram scene. Brumback has recently collaborated with fellow Cheer star Summer Wilkinson on her fitness fashion brand Salltt, which provides period-proof legging and other fashionable sportswear items, Brumback also uses her platform to promote various products such as vegan beauty brand KVD Vegan Beauty, FabFItFun.and appearing on Gurl Stalk.

Brumback is also a fervent artist – owning her own art account which has over 22 thousand followers dedicated to following her art journey, which includes makeup looks which reach thousands of likes and photography edits which are as creative as they are well received. The television personality’s latest project is focusing on her YouTube career, which has skyrocketed in recent months.