Maine Mendoza has risen from viral internet sensation to a prominent television host and actress, shaping Philippine entertainment through her authenticity and diverse talents. After her Dubsmash compilation, notably impersonating Kris Aquino, went viral in early 2015 with over a million views, Maine Mendoza swiftly became known as the ‘Queen of Dubsmash’ in the Philippines. This digital success launched her mainstream career on the noontime variety show Eat Bulaga!, debuting July 4, 2015, as Yaya Dub. Her unscripted pairing with Alden Richards on July 16, 2015, formed the popular ‘AlDub’ love team, boosting Eat Bulaga!’s ratings.
Mendoza’s robust online presence, including being ranked among the most-tweeted Filipino celebrities globally in 2017, highlighted her continuous digital impact. Her sustained excellence continued to earn accolades, including the German Moreno Youth Achievement Award at the 65th FAMAS Awards in 2017, Box Office Queen at the 50th GMMSF Box-Office Entertainment Awards in 2019, and Best Comedy Actress at the 33rd PMPC Star Awards for Television, also in 2019. Cementing her status, EdukCircle honored her with Actress of the Year and Most Influential Celebrity of the Decade awards in 2020.