Mercedes Schlapp is a formidable force in American political communications, having carved a niche as a leading strategist and commentator across both English and Spanish media. Her career reached a pivotal moment when she served as the White House Director of Strategic Communications under President Donald Trump from September 2017 to July 2019, where she adeptly navigated complex issues such as school safety and trade. Schlapp’s strategic acumen was further showcased during her tenure as Director of Specialty Media in the George W. Bush administration, where she honed her skills in media relations and political messaging.

As a co-founder of Cove Strategies, Schlapp has transformed the firm into a powerhouse in media strategy, advising corporate and nonprofit organizations on effective communication tactics. Her expertise has been sought after in high-stakes environments, particularly during the Trump 2020 re-election campaign, where she served as a senior advisor for strategic communications. Schlapp’s insights have also graced the pages of prominent publications, including U.S. News & World Report and The Washington Times, solidifying her status as a thought leader in political discourse.

Schlapp’s influence extends beyond traditional media; she is a regular co-host on Newsmax TV’s Prime News, where her commentary resonates with a diverse audience. Her ability to articulate conservative viewpoints with clarity and conviction has made her a sought-after voice in political circles. Schlapp’s commitment to her principles is evident in her advocacy work, including her previous role as a board member of the National Rifle Association.

Throughout her career, Schlapp has demonstrated an unwavering dedication to her craft, earning accolades such as the FIU Medallion for Outstanding Alumna. Her journey reflects a blend of strategic brilliance and passionate advocacy, positioning her as a visionary leader in the realm of political communications, with a lasting impact on the industry.