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Molly-Mae

Molly-Mae Hague transitioned from a reality television personality to a prominent social media influencer and creative director.

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Past Works

PrettyLittleThing

Molly-Mae Hague secured a £500,000 brand deal with fast fashion retailer PrettyLittleThing after her appearance on Love Island in 2019. In August 2021, she was hired as the firm's creative director after previously serving as a brand ambassador.

BRAND PARTNERSHIPS

Starbucks

Molly-Mae Hague has engaged in sponsorship deals with Starbucks, among other brands.

BRAND PARTNERSHIPS

Maebe

Molly-Mae launched her own beauty brand, Maebe, with the goal of delivering 'accessible luxury'.

BRAND PARTNERSHIPS
2015

Miss Teen Hertfordshire

MILESTONE
2016

World Teen Supermodel UK

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2019

Appeared on Love Island Series 5

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2019

Signed £500,000 deal with PrettyLittleThing

MILESTONE
2021

Creative Director for PrettyLittleThing

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2023

Appeared in At Home with the Furys

MILESTONE
2025

Awarded 'Behind it All' at National Television Awards

MILESTONE
2025

New series 'Molly-Mae: Behind it All' premieres on Amazon Prime Video

MILESTONE

About

Molly-Mae Hague was born on May 26, 1999, in Stevenage, Hertfordshire, and grew up in Hitchin. Her parents both worked as police officers. In her teenage years, Hague participated in beauty pageants, earning the title of Miss Teen Hertfordshire in 2015 and World Teen Supermodel UK in 2016, where she was awarded first runner-up in the international competition. These early experiences provided a foundation for her public presence.
In 2019, Hague gained widespread recognition by entering the fifth series of the ITV2 dating reality television show Love Island on Day 4. She coupled with Tommy Fury, and the pair reached the final, finishing as runners-up. During her time on Love Island, her Instagram following increased significantly, growing from 160,000 to nearly three million. Following her appearance, Hague expanded her media presence by appearing in the spin-off ‘The Boxer & The Ballroom Dancer’ with Tommy Fury and Curtis Pritchard, and also featured in an episode of ‘Tyson Fury: The Gypsy King.’
Post-Love Island, Hague secured a £500,000 deal with PrettyLittleThing, initially as a brand ambassador, and later transitioning to the role of creative director for the firm in August 2021. She also launched her own self-tanning range and engaged in sponsorship deals with brands like Starbucks. In August 2023, she appeared in the Netflix documentary series ‘At Home with the Furys,’ chronicling the lives of Tyson Fury and his family. In January 2025, Amazon Prime Video is set to premiere a new series featuring Hague, titled ‘Molly-Mae: Behind it All’. In September 2025, Hague received the ‘Behind it All’ award at the National Television Awards in the Authored documentary category.

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Expertise

Formats

  • Live performance
  • Brand ambassador / endorsement
  • Media & campaign appearances

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Frequently asked questions ABOUT BOOKING Molly-Mae

What types of brand work does Molly-Mae do?

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Can Molly-Mae create custom content for our campaign?

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