Nam Vo

Nam Vo has made a name for herself as a leading makeup artist, transforming her passion for glamour into a distinctive career characterized by her signature ‘dewy dumpling’ aesthetic and collaborations with major beauty brands. After her instructional beauty video achieved over 100,000 views overnight, Nam Vo cemented her status as a leading makeup artist and innovator, coining the #dewydumpling hashtag which became synonymous with her signature luminous aesthetic. Early in her career, Vo developed her craft through professional experience at MAC Cosmetics, later extending her expertise across other prominent makeup brands including Shiseido, Laura Mercier, and Nars. This foundational experience honed her skills in diverse industry environments, establishing her distinctive approach to glamour.

Vo later transitioned to working as a freelance bridal makeup artist in the Bay Area, where she quickly built a strong reputation and client base. Driven by a desire for new opportunities, she strategically relocated to New York City to pursue editorial work in the competitive beauty scene. Initially facing challenges in securing agency representation for her growing portfolio, Vo persevered, eventually securing representation and beginning her work in editorial makeup, further broadening her professional scope and artistic vision. The trajectory of Nam Vo’s career significantly accelerated with the rise of social media, particularly Instagram.

Through her innovative use of digital platforms and her distinctive ‘dewy dumpling’ aesthetic, Nam Vo continues to define trends within the beauty industry. Her ability to translate her passion for glamour into tangible, widely recognized results underscores her powerful influence and commercial appeal. Vo remains a highly marketable talent, known for her ability to create aspirational beauty and drive significant engagement across global audiences, making her a compelling partner for leading beauty brands and media projects.