KathleenLights partners with Essence Makeup

The beauty and makeup influencer was partnered with a leading makeup brand by MN2S.

Kathleen Lights has been teamed up with Essence Makeup for a campaign centred around their affordable line of makeup products. KathleenLights was asked to create a dedicated YouTube video showcasing Essence’s range of products. The YouTube video, embedded below, shows Kathleen trying on a number of Essence’s makeup products and discussing their benefits. Essence Makeup is an affordable makeup brand that can be found in most US drugstores; KathleenLights was keen to stress the product’s balance of quality and affordability. KathleenLights is one of YouTube’s biggest beauty influencers with over 4 million subscribers; her Essence Makeup video has racked up nearly 100k views in under a month.