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Paula Badosa

Paula Badosa transitioned from a junior tennis champion to a top-ranked WTA Tour professional, achieving a career-high world No. 2 ranking and winning major titles.

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Past Works

The 1916 Company

Tennis star Paula Badosa launched her own jewelry collection with The 1916 Company, called 'Aces', inspired by her champion grace and athletic aesthetic. The collection includes three main lines of stylish, fashion-forward jewelry. She previously teased the upcoming jewelry line. The 1916 Company is a luxury watch and jewelry dealer based in Philadelphia.

BRAND PARTNERSHIPS

Lexus

Paula Badosa became a Lexus ambassador. Lexus is a partner of the ATP Tour.

BRAND PARTNERSHIPS

PIF

Paula Badosa partnered with PIF (Public Investment Fund) as a new tennis ambassador. The partnership is highlighted as a powerful statement about investing in tennis.

BRAND PARTNERSHIPS

Cracked Media Ventures / Cracked Racquets

Paula Badosa found herself a new mixed doubles partner, with Cracked Media Ventures' flagship tennis brand, Cracked Racquets, emerging as a central platform.

BRAND PARTNERSHIPS

Nike

Paula Badosa is endorsed by Nike for her clothing, shoes, and apparel, transitioning from a previous endorsement with Adidas.

BRAND PARTNERSHIPS

Wilson

Paula Badosa is endorsed by Wilson for her racquets, specifically using the Wilson Blade 98.

BRAND PARTNERSHIPS

Iberdrola

Paula Badosa has been signed as a brand ambassador for Iberdrola, a Spanish power company, promoting equality in sport.

BRAND PARTNERSHIPS
February 2014

Won first junior singles title at Grade-1 Mediterranee Avenir

MILESTONE
April 2014

Won doubles title at a Grade-1 tournament, the Trofeo Juan Carlos Ferrero

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May 2014

Reached semifinals of the Grade-A Trofeo Bonfiglio in doubles

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2014

Reached quarterfinals in singles and doubles at the 2014 French Open junior division

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2014

Reached quarterfinals at the 2014 Wimbledon junior division in singles

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2014

Finished runner-up at the European Junior Championships in singles and doubles

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2015

Won the girls' singles title at the 2015 French Open

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November 2013

Won first ITF title in Sant Jordi

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March 2015

Recorded first two match wins on the WTA Tour at the Miami Open

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September 2018

Won the 60k Open de Valencia

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2019

Made major main-draw debut at the 2019 Australian Open

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July 2019

Reached first WTA Tour semifinal at the Palermo Ladies Open

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2019

Debuted in the top 100 WTA rankings

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2020

Reached first round of 16 at a major at the 2020 French Open

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May 2021

Reached first WTA 1000 semifinal at the Madrid Open

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2021

Won maiden WTA Tour singles title at the Serbia Open

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2021

Reached quarterfinals at the 2021 French Open

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October 2021

Won the Indian Wells WTA 1000 title

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November 2021

Made top 10 debut in WTA rankings

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2021

Qualified for the 2021 WTA Finals, reaching semifinals

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2022

Won third career WTA title at the Sydney Tennis Classic

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April 25, 2022

Achieved career-high singles ranking of world No. 2

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2025

Reached first major semifinal at the 2025 Australian Open

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2025

Returned to world's top 10

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2024

Won fourth career title and second WTA 500 title at the Washington Open

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August 5, 2024

Returned to the top 50 in WTA rankings

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2024

Reached first WTA 1000 semifinal since 2022 at the Cincinnati Open

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2024

Reached second Grand Slam quarterfinal of career at the US Open

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2024

Returned to the top 20 in WTA rankings

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2024

Reached second straight WTA 1000 semifinal at the China Open

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2024

Returned to the top 15 in WTA rankings

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2024

Won the WTA Comeback Player of the Year award

MILESTONE

About

Paula Badosa Gibert was born on November 15, 1997, in Manhattan, New York, to Spanish parents involved in fashion. At age seven, her family moved to Barcelona where she began playing tennis. By 14, she moved to Valencia to further her tennis training, eventually returning to Barcelona at 17. As a junior, Badosa quickly established herself, winning her first junior singles title at the Grade-1 Mediterranee Avenir in Casablanca in February 2014 and reaching the semifinals of the Grade-A Trofeo Bonfiglio in doubles. Her junior career culminated in a significant achievement: winning the girls’ singles title at the 2015 French Open. She debuted on the ITF Women’s Circuit in May 2012, securing her first title in Sant Jordi in November 2013. A major breakthrough occurred in March 2015 when she received a wildcard to the Miami Open, where she secured her first two WTA Tour match wins. She subsequently entered the Madrid Open main draw through qualifying.

Badosa formally turned professional in 2015. Her senior career saw notable progression in 2018, winning the 60k Open de Valencia by defeating Aliona Bolsova. She made her Grand Slam main-draw debut at the 2019 Australian Open and reached her first WTA Tour semifinal at the Palermo Ladies Open, leading to her entry into the WTA top 100 rankings. In 2020, she advanced to the round of 16 at the French Open, notably defeating former Grand Slam champions Sloane Stephens and Jeļena Ostapenko. The year 2021 marked a significant turning point with her breakthrough clay season, including reaching the Madrid Open semifinals, a first for a Spanish woman. She claimed her inaugural WTA Tour singles title at the Serbia Open, then earned her first WTA 1000 title at Indian Wells by defeating Victoria Azarenka in a three-hour final, which propelled her into the world’s top 10. Later, she qualified for the 2021 WTA Finals, reaching the semifinals.

The 2022 season saw Badosa achieve a career-high Singles ranking of world No. 2 on April 25. She started the year by winning her third career title at the Sydney Tennis Classic, beating French Open champion Barbora Krejčíková. She reached the fourth round of the Australian Open for the first time. Despite injuries affecting her performance in subsequent tournaments like Dubai and Miami, she maintained a strong position within the top tier of tennis players. Badosa’s game style is characterized by aggressive baseline play, featuring a powerful serve recorded up to 122 mph (196 km/h) and strong groundstrokes, particularly her two-handed backhand. Her defensive capabilities, including excellent movement and footwork, complement her attacking style. She is known for her mental toughness and composure under pressure.

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  • Live performance
  • Brand ambassador / endorsement
  • Media & campaign appearances

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