Peter Dickson, a prolific Northern Irish voice-over artist, has become a household name through his iconic vocal contributions to various television shows, commercials, and animated productions.
Peter Dickson became the brand voice of the Channel 4 digital channel "E4" following the death of Patrick Allen in 2006.
Peter Dickson has served as the brand voice for Walkers, a major commercial client.
Peter Dickson has been the brand voice for Money Supermarket, a commercial client.
Peter Dickson has lent his voice as the brand voice for Dominos.
Peter Dickson has worked with Paramount Pictures as one of his major commercial clients.
Peter Dickson has been the brand voice for ScS.
Peter Dickson has been the brand voice for Cineworld.
Microsoft is listed among Peter Dickson's major commercial clients.
Peter Dickson & The Shakettes released the single "Shake It" in August 2010 as a promotional vehicle for the milkshake bar Shakeaway.
Born on June 23, 1957, in Belfast, Northern Ireland, Peter Dickson embarked on his broadcasting career early, initially working on hospital radio. He advanced to become a newsreader at BBC Northern Ireland, where he contributed to programs like “Good Morning Ulster.” Reports suggest he was the youngest newsreader at the BBC, securing the position while still attending university. His early experiences included reading fatstock prices to farmers and reporting on significant news events, such as the assassination of Lord Mountbatten. Moving to London in 1982, he joined BBC Radio 2, working alongside figures like Terry Wogan and hosting the comedy series “Peter Dickson’s Nightcap” for four years. His distinct vocal style led to the nickname “Peter Diction” by 2003, highlighting his clear enunciation.
Transitioning to freelance work in 1992, Dickson expanded his career into voice-over roles, initially providing character voices for Steve Wright’s radio show and later becoming the announcer for Bruce Forsyth’s “The Price Is Right.” His career reached a new level of recognition starting in 2004 when he became the announcer for “The X Factor,” a role that cemented his status as the “Voiceover Man.” He was particularly known for his bombastic introductions and phrases like “It’s time to face the music.” In 2006, he took over as the channel voice for E4 following the passing of Patrick Allen. His extensive portfolio includes announcing for numerous other prominent television shows, video games, and commercials.
In 2013, driven by a desire to share his expertise, Dickson co-founded Gravy for the Brain, a voice-over training academy in Banbury, with Hugh Edwards. By April 2018, his career encompassed narrating over 100 television shows and 30,000 advertisements. He authored “Voiceover Man – The Extraordinary Story of a Professional Voice Actor” and has also ventured into music, releasing singles as part of “Peter Dickson & The Shakettes” and “Voiceoverman & The Credit Crunchers.” His unique voice has been widely recognized and mimicked by various impressionists.
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