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United States Robby Gordon is a highly versatile American auto racing driver and team owner, known for his diverse career spanning NASCAR, IndyCar, off-road racing, and his innovative leadership in motorsports as the founder of the Stadium Super Trucks series.
Robby Gordon Motorsports and General Motors, specifically with its Hummer brand, became the first American team and manufacturer to win a stage in the Dakar Rally.
KMC Wheels partnered with Robby Gordon to develop a line of signature Robby Gordon XD series wheels.
Robby Gordon Motorsports partnered with Jim Beam Bourbon as a sponsor for Robby Gordon's racing efforts in 2005.
MagnaFlow partnered with Stadium SUPER Trucks, providing custom-designed exhausts for the specially engineered, 600 horsepower off-road trucks in Robby Gordon's new vision of stadium racing.
Toyo Tire U.S.A Corp announced its partnership with Robby Gordon OFF-ROAD's Stadium SUPER Trucks™ (SST), becoming a key sponsor.
Baja Jerky Racing Team sponsored Robby Gordon and the Speed Energy Racing Team at the Mint 400.
Robby Gordon founded Speed Energy to generate funding for his racing team, Robby Gordon Motorsports, sponsoring his racing efforts since 2010.
Robby Gordon launched a UTV he designed for Arctic Cat/Textron, the Wildcat XX, which was voted UTV of the Year for 2018.
Robert Wesley Gordon, born on January 2, 1969, in Los Angeles, California, embarked on his racing career in off-road motorsports, following in the footsteps of his father, “Baja Bob” Gordon. He quickly established himself as a formidable competitor, securing five consecutive SCORE International off-road class championships from 1986 to 1990, and additional championships in 1996 and 2009. His early achievements also included two Mickey Thompson stadium series titles, three Baja 500 wins (1989, 1990, 2005), and three Baja 1000 victories (1987, 1989, 2006). Gordon’s talent extended beyond off-road, as he also competed in IMSA and Trans-Am series, achieving four consecutive class wins in the 24 Hours of Daytona from 1990 to 1994, and three consecutive 12 Hours of Sebring class wins.
Gordon’s career progression saw him enter open-wheel racing in 1992, making his IndyCar debut and eventually competing in eight Indianapolis 500 races. He then transitioned to NASCAR, running his first Winston Cup races in 1991. He achieved three NASCAR Cup Series wins (New Hampshire 2001, Sonoma and Watkins Glen 2003) and one NASCAR Xfinity Series win (Richmond 2004). A significant turning point in his career was the founding of the Stadium Super Trucks (SST) series in 2012, based on Mickey Thompson’s original concept. This series has gained international popularity, with Gordon himself winning two championships (2013, 2014) and 19 race wins as a driver-owner. He also expanded his entrepreneurial endeavors by operating the Speed family of brands, including Speed Energy and Speed UTV, the latter of which he designed a specific model for Arctic Cat/Textron in 2018.
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