Hank Green is a prolific entrepreneur, educator, and content creator, leveraging digital platforms to engage global audiences in science, storytelling, and impactful philanthropy.
Monthly subscription service where members receive a pair of socks designed by independent artists. All post-tax profits are donated to the charity Partners in Health.
Subscription service (similar to Awesome Socks Club) selling ethically sourced coffee, donating all post-tax profits to charity. Rebranded to include tea.
A charitable company launched in April 2023, operating under the same philanthropic model as the Awesome Socks Club and Keats & Co.
Initially an environmental technology blog, EcoGeek evolved into Complexly, an online video and audio production company that produces many of Hank Green's YouTube shows and podcasts.
An e-commerce merchandise company co-founded by Green and Alan Lastufka, initially a record label for YouTubers and now focusing on selling merchandise for prominent content creators.
An online video production company co-founded by Hank Green, producing web series adaptations of classic novels like 'The Lizzie Bennet Diaries'.
A monthly subscription-based crowdfunding platform launched by the Green brothers to fund their YouTube projects, later acquired by Patreon.
A subscription-based crowdfunding platform that acquired Subbable in 2015, with the Green brothers receiving a portion of the company and Hank serving as an unpaid advisor.
Partnered with Hank Green to launch Focus Friend, a productivity app.
Partnered with the Green brothers to continue developing more series for Crash Course and PBS Eons.
Acquired the YouTube channel 'The Brain Scoop', which Hank Green had featured and helped develop.
William Henry Green II, born on May 5, 1980, in Birmingham, Alabama, grew up in Orlando, Florida. After graduating from Winter Park High School in 1998, he pursued higher education, earning a B.S. in biochemistry from Eckerd College in 2002 and an M.S. in environmental studies from the University of Montana. His early career involved web development, creating websites for educational institutions and environmental non-profit organizations. Green’s passion for environmental issues led him to launch “EcoGeek,” a blog that grew into a significant environmental publication, earning recognition from Time magazine. His early writings also included contributions to Mental Floss, where he co-authored a book.
In 2007, Hank and his brother John initiated the “Brotherhood 2.0” video blog project, which evolved into the popular YouTube channel “Vlogbrothers.” This marked a significant turning point, establishing him as a prominent online personality. From this foundation, Green co-created educational powerhouses like “Crash Course” and “SciShow,” channels funded initially by YouTube and later by viewer support and partnerships. These channels aim to make complex subjects accessible and engaging for a broad audience. Beyond educational content, Green diversified into music, releasing several albums, and authored two New York Times Best-Selling novels, “An Absolutely Remarkable Thing” (2018) and “A Beautifully Foolish Endeavor” (2020).
Green’s entrepreneurial spirit extends to co-founding DFTBA Records, a merchandise company for YouTubers, and launching VidCon, the world’s largest conference about online videos, acquired by Viacom in 2018. He also developed Subbable, a crowdfunding platform later acquired by Patreon, and founded Complexly, a production company for various online video and audio content. His commitment to social activism is evident through the annual “Project for Awesome,” which has raised millions for charity. After a Hodgkin lymphoma diagnosis in 2023, Green stepped down as CEO of his companies but continued creating, including a stand-up comedy special about his experience and launching a successful productivity app, Focus Friend, in 2025. His philanthropic endeavors continue through the Good Store, which includes initiatives like the Awesome Socks Club, Keats & Co. (formerly Awesome Coffee Club), and Sun Basin Soap, donating millions to charity.
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