Serginho

Q: What types of brand work does Serginho do?

Brand Partnerships, Campaign collaborations, endorsements, social media activations, commercials (TV/digital), voiceovers, and media appearances.

Q: What influences pricing for brand deals?

Usage rights, exclusivity, deliverables, campaign length, timelines, and production scope.

Q: What information do you need for a proposal?

Please share your brand, campaign objectives, deliverables, usage period/territory, deadlines, and budget range.

Q: Can Serginho create custom content for our campaign?

Yes — Serginho can deliver bespoke content (videos, posts, appearances, endorsements) aligned to your creative brief.

Q: Does Serginho do voiceovers or on-camera work?

Yes — subject to concept approval and scheduling.

Q: Can Serginho also participate in other types of events or campaigns?

Yes — many of our talent are versatile and can engage in speaking engagement, or media/brand activations, depending on their individual skills and availability.

After nearly a decade serving as an assistant coach, Serginho Chulapa stepped back into the managerial hot seat at Santos on 23...

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Serginho

Past Works

2015–Present

Debut Breakthrough

Early breakthrough moment that first put Serginho on the map with audiences and industry press alike.

DIRECT EXPERIENCE

2018–Present

Major Milestone

Sustained growth across live performances, media appearances and high-profile collaborations.

BRAND PARTNERSHIPS

2020–Present

Notable Collaboration

Expanded reach through a standout partnership and crossover project with global visibility.

BRAND PARTNERSHIPS

About

After nearly a decade serving as an assistant coach, Serginho Chulapa stepped back into the managerial hot seat at Santos on 23 July 2018, following Jair Ventura’s departure, before resuming his assistant role under Cuca. He brought his long association with the club to a close on 3 August 2022, joining Santos’ idols programme and closing a chapter spanning nearly four decades.

Born Sérgio Bernardino on 23 December 1953, he made his name as a striker, spending most of his playing career with São Paulo and earning 20 caps for Brazil between May 1979 and July 1982. At the 1982 FIFA World Cup he featured in all five matches and scored two goals for one of the most celebrated Brazilian sides ever assembled. His club journey wound through Santos across three spells, a self-described sabbatical year at Corinthians, stints with Marítimo in Portugal and Malatyaspor in Turkey, and ends at Atlético Sorocaba, where he retired in 1993 at age 39. He also scored in the final of the 1990 World Cup of Masters against the Netherlands.

Coaching kept him close to the game: interim manager of Santos in 1994, a first-division return with Portuguesa Santista in 1996, and repeated returns to Vila Belmiro as assistant and interim through 2005, 2009, and 2018.