Matt Jordan established a significant online presence in 2016 by launching his Facebook page and initiating the highly successful ‘Shit Piss Mondays’ brand. This platform quickly gained substantial traction through the eponymous video series, where Jordan engaged audiences by consuming over 100 different alcoholic beverages on camera. Notable drinks featured in the series included Pabst Blue Ribbon, Four Loko, Archers Schnapps, and Kingfisher Beer, captivating viewers with his distinctive comedic approach. Through consistent content creation and engagement, he rapidly expanded the SPM brand to an international audience, moving beyond its initial reach.
Matt Jordan consistently produces engaging content that resonates with his demographic, attracting new collaborations and opportunities. His ability to build and sustain a highly engaged community, coupled with successful ventures in merchandise and live event hosting, underscores his versatility and marketability as a creative talent. He remains dedicated to evolving the SPM brand and exploring new avenues for audience connection.