Verysallyish

Sally Yeo, identified by her online moniker Verysallyish, is a Singaporean influencer, blogger, and Instagram model born on July 14, 1996. She initiated her online presence in January 2016, aiming to disseminate positive content through Instagram posts. Her content focuses on fitness, travel, and various lifestyle themes, which has contributed to her significant online following. By 2023, she had accumulated over 162,000 followers on Instagram and later reported over 400,000 across multiple social media platforms, including Facebook, Instagram, TikTok, and YouTube.

Her career trajectory includes establishing a popular lifestyle blog and engaging in numerous collaborations with prominent brands and companies. These partnerships have involved social media campaigns with entities such as Zouk Singapore, Jetstar Asia, Agent FAME Cosmetics, Paul Hewitt, and Hilton Hotels. In 2018, she founded Saltine Communications, a strategic branding, marketing, and public relations agency. This venture has supported over 200 startups in Southeast Asia by providing media coverage, social media management, strategic brand development, and influencer marketing services. Her professional work also includes holding a Singapore Certified Management Consultant (SCMC) certification and possessing over 10 years of experience in public relations and social media content creation.

Yeo operates as a digital nomad since 2016, frequently traveling and splitting her time between locations such as Amsterdam and Paris, in addition to her home country of Singapore. Her travel experiences span over 50 countries and have informed her content creation, particularly in areas like affordable fashion, a topic she advocates based on her upbringing. She has continued to expand her presence and influence, exemplified by joining HoneyDrip.com in November 2023. Her work emphasizes financial freedom for women, a topic she discusses professionally in various forums.