Dounia Tazi, known mononymously as Dounia, is a Moroccan-American singer-songwriter and model who has made significant strides in the music industry since her debut. Initially gaining recognition as an Instagram model, she leveraged her platform to promote body positivity and activism, amassing a following of over 200,000. Her modeling career took off with campaigns for major brands like Forever 21 and Sephora, which provided her the financial backing to pursue her true passion: music.
In 2017, Dounia released her first commercial single, “East Coast Hiding,” marking the beginning of her musical journey. Her debut EP, “Intro To,” was released on October 20, 2017, and quickly charted in the top 10 of the iTunes R&B Chart. Critics praised her unique blend of rap and singing, describing her sound as a confident alt-R&B style that resonates with the struggles of modern life. This success laid the groundwork for her subsequent projects.
Dounia continued to build her discography with the release of her second EP, “The Avant-Garden,” in November 2018, which featured the lead single “Avante-Garde.” Her music videos, including those for “So Cool” and “Rich Girl Mood,” showcased her artistic vision and garnered attention for their creativity. In 2019, she released her debut album, “The Scandal,” further solidifying her place in the music scene.
Beyond her musical achievements, Dounia remains committed to her activism, using her voice to inspire others and advocate for body positivity. Her journey from modeling to music exemplifies her determination and passion, making her a prominent figure in both the entertainment and activism spheres.