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Andrés Vicente de Jesús Lazo Uslar, known professionally as Lasso, is a Venezuelan singer-songwriter and record producer who has achieved significant recognition in Latin American music.
Latin Grammy-winning Venezuelan artist Lasso has signed a management deal with WK Entertainment. The new team arrives as Lasso launches a new album, reveals U.S. tour dates, and signed a comprehensive 360 contract including touring, brand partnership strategies, A&R, and marketing.
NEON16 partnered with Influur to host a three-day entertainment event during the Mexico City Grand Prix, featuring Venezuelan singer Lasso alongside other notable artists like Danny Ocean and Elena Rose.
Lasso, born Andrés Vicente de Jesús Lazo Uslar on February 18, 1988, in Caracas, Venezuela, embarked on his musical journey in 2009. He worked with producer Francisco Díaz of Desorden Público to record his debut album, a process that spanned from October 2009 to June 2010. The album, featuring twelve songs, was subsequently mastered by Brian Gardner in Los Angeles. During its creation, he adopted the stage name Lasso, inspired by a Phoenix song. The album, titled “Sin Otro Sentido,” released in March 2011, showcased a blend of pop rock with influences from Latin rhythms like reggae and European rhythms like Flamenco. His first single, “No Pares de Bailar,” released with a music video in November 2010, quickly climbed to Top #1 on HTV. The album itself became a top seller at Recordland, a prominent Venezuelan music store, for several weeks. His single “Te Veo” also achieved a number one hit status in Venezuela.
In 2015, Lasso relocated to Mexico City, a move that allowed him to further expand his musical career and audience. This period saw the release of his album “El Exilio Voluntario de una Mente Saturada.” He also released key collaborations such as “Un Millon Como Tu” with Chilean artist Camila Gallardo, “Souvenir,” and “Subtítulos” with Danna Paola in September 2019. Throughout his career, Lasso has been recognized for his contributions to music, including being named Debut Artist of the Year at the 2012 Pepsi Venezuela Music Awards and Pop Artist of the Year in 2013. In 2023, he and the Venezuelan group LAGOS were awarded Best Pop/Rock Song at the 23rd Latin Grammys, marking a significant milestone.
Lasso holds the record for the most #1 singles (18) on the charts in his home country. His digital footprint is substantial, surpassing a billion streams on Spotify and a billion views on YouTube. He has earned multiple diamond, platinum, and gold certifications in various countries including Bolivia, Colombia, Chile, Ecuador, the United States, Mexico, Peru, and Venezuela. His accolades also include Grammy, Heat, and nominations for Premios lo Nuestro and Premios Juventud. These achievements reflect his sustained impact and popularity within the Latin music industry.
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