Aaron Newman is a full-time brick artist and designer who creates custom-built LEGO® models, sculptures, and kits, sharing his expertise with global brands and audiences through engaging activations. After appearing as a contestant on the first season of the United States LEGO Masters in early 2020, Aaron Newman gained significant wider recognition, highlighting his exceptional building skills and artistic vision. Prior to this breakthrough, Newman had already established himself as a sought-after talent, engaging in commission build work since 2016 and delivering custom LEGO® creations for a diverse clientele. As a full-time brick artist and designer, his work encompasses a wide array of genres, including intricate brick interpretations of iconic figures, life-like replicas, complex fantasy creations, innovative product designs, and thought-provoking social commentary pieces.
Building on his widespread recognition, Newman has collaborated extensively with international corporations, including tech giants Google and Salesforce. For these high-profile partnerships, he has developed unique show pieces, led engaging interactive design sessions for their teams, and provided specialized consultation services, demonstrating his versatility and expertise in leveraging the LEGO medium for brand activation and engagement. In a pivotal career move, Newman joined The LEGO Group as a Senior Designer in 2021, a role that further solidifies his standing as a leading expert and innovator in the field of brick artistry and design. In his current capacity, Newman continues to create custom-built LEGO models, sculptures, and kits, sharing his expertise with global brands and audiences through engaging activations and bespoke projects.
He approaches each project with a steadfast focus on quality, ingenuity, and playability, consistently pushing the boundaries of what is possible within the LEGO medium. Newman’s impactful designs continue to captivate audiences and inspire innovation across both creative and corporate spheres, underscoring his unique position in the art and design world.