Eddie Hearn | Booking Agent | Talent Roster | MN2S

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Eddie Hearn

Eddie Hearn is a prominent British sports promoter and the chairman of Matchroom Sport and the Professional Darts Corporation, known for his impact on global boxing.

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Past Works

Roc Nation Sports International

Matchroom Boxing, led by Eddie Hearn, entered a new strategic consulting partnership with Jay-Z's sports management company, Roc Nation Sports International (RNSI). This collaboration aims to unlock new opportunities across sports and culture, particularly expanding Matchroom Boxing's presence in the US.

BRAND PARTNERSHIPS

TKO Group / Sela

Dana White referenced Eddie Hearn in the context of TKO Group and Saudi Arabian company Sela launching Zuffa Boxing, a new boxing project.

BRAND PARTNERSHIPS

Two Circles

Matchroom Boxing collaborated with sports marketing specialists Two Circles for a major rebrand, signaling a shift towards a more fight-fan-friendly approach and taking the organization into the digital era.

BRAND PARTNERSHIPS

Empire Fighting Chance

Empire Fighting Chance, a charity organization, announced a groundbreaking major investment partnership with global sports promoter Matchroom Boxing, indicating a commitment to social impact through sports.

BRAND PARTNERSHIPS

Turki Alalshikh

Eddie Hearn and Turki Alalshikh announced a major partnership revealing the future plans for Matchroom Boxing, details of which were shared via a YouTube video.

BRAND PARTNERSHIPS
1979

Born Edward John Hearn

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Early 2000s

Began career at a sports management company

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Early 2000s

Promoted online poker with Matchroom

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2010

Met Audley Harrison and began promoting boxing

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2013

Signed promotional agreement with Anthony Joshua

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2014

Promoted Carl Froch vs. George Groves II at Wembley Stadium

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2015

Signed exclusive televised boxing deal with Sky Sports

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2017

Promoted Anthony Joshua vs. Wladimir Klitschko at Wembley Stadium

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2018

Revealed boxing's first-ever $1 billion boxing deal with DAZN

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2019

Agreed to promote KSI vs. Logan Paul II

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2019

Launched 'No Passion, No Point' podcast

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2021

Appointed Chairman of the Matchroom Group

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2021

Promoted Canelo Álvarez vs. Billy Joe Saunders, setting attendance record

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2021

Signed five-year deal taking Matchroom fighters to DAZN exclusively

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2021

Announced new promotional deal with Anthony Joshua

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2022

Co-promoted Katie Taylor vs. Amanda Serrano at Madison Square Garden

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2024

Participated in Queensberry vs. Matchroom 5v5 event

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2025

Promoted Conor Benn in his match against Chris Eubank Jr

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About

Edward John Hearn was born on June 8, 1979, in Essex, England. He attended Brentwood School, Essex, where he excelled in cricket and football. After failing to secure a place in the sixth form at Brentwood School, he continued his education at Havering College of Further and Higher Education, where he focused on communications studies, physical education, and business studies. Following his education, Hearn began his career at a sports management company, representing golfers. He then transitioned to promoting online poker events through Matchroom Sport, a company founded by his father, Barry Hearn. These poker events were broadcast internationally on channels such as Channel 4, Channel 5, and Sky Sports.

Hearn’s involvement in boxing commenced in 2010 when he met boxer Audley Harrison. He assisted Harrison in rebuilding his career, which led to a fight against heavyweight champion David Haye for the WBA title. This marked the beginning of his career in boxing promotion and the establishment of Matchroom Boxing. In 2013, Hearn signed a promotional agreement with Anthony Joshua, a year after Joshua’s gold medal win at the London 2012 Olympics, and has since promoted all of Joshua’s fights. A notable achievement in 2014 was promoting Carl Froch vs. George Groves II at Wembley Stadium, which attracted 80,000 attendees. In 2015, Matchroom Boxing secured an exclusive televised deal with Sky Sports to broadcast up to 20 shows annually, a partnership that continued until 2021.

In 2018, Hearn secured a significant $1 billion boxing deal with the streaming service DAZN, which involved streaming 16 shows annually in the U.S. and 16 UK shows on the platform. He became Chairman of the Matchroom Group in April 2021. Hearn co-promoted the Katie Taylor vs. Amanda Serrano fight at Madison Square Garden in April 2022, marking the first women’s fight to headline the venue. In 2024, he participated in the Queensberry vs. Matchroom 5v5 event, a boxing competition against Frank Warren, where his team experienced a decisive loss.

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Expertise

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Formats

  • Live performance
  • Brand ambassador / endorsement
  • Media & campaign appearances

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