Evanie Frausto established his distinctive voice in the beauty industry after an formative apprenticeship under renowned hairstylist Jimmy Paul, where he gained foundational exposure to prominent fashion and beauty shoots. Quickly earning recognition for redefining possibilities in self-expression through hair, Frausto’s innovative approach rapidly positioned him as a sought-after talent in New York’s competitive fashion landscape. His early career set the stage for a portfolio that would come to span the most influential global fashion and beauty platforms. Frausto’s editorial work has been prominently featured in an extensive list of leading international publications, including Vogue US, British Vogue, Vogue Italia, Harper’s Bazaar, Dazed, Document Journal, V Magazine, WSJ, and W.
Looking ahead to 2025, Frausto will further solidify his industry standing with his appointment as a Redken Artist Ambassador, a testament to his expertise and influence in hair artistry. Parallel to his editorial and campaign work, he launched his own brand, Hair by Evanie, which offers meticulously crafted wigs and ponytails. This venture aims to make transformative hair accessible for everyday wear, reflecting his ongoing commitment to advancing hair as an art form and inspiring personal style exploration.