Jana Webb

Jana Webb has dedicated her career to innovating fitness and health, driven by personal experience and a unique vision. A lifelong athlete, her journey took an unexpected turn after a car accident resulted in injuries and chronic pain. Seeking rehabilitation, she explored yoga, eventually traveling to Japan to become certified. Upon returning to Canada, Webb collaborated with sports science therapists and trainers to adapt yoga principles for athletes, troubleshooting biomechanics of the human body to create sport-specific programs. This led to the establishment of JOGA in 2010, a distinct blend of movements and breathing techniques designed to enhance athletes’ minds and bodies for optimal performance.

JOGA’s profound significance became even clearer following a second near-fatal accident in 2016, which left Webb with a broken back and a long-term brain injury. This traumatic event deepened her understanding of recovery and the mental and physical resilience required to overcome severe adversity. JOGA played a crucial role in her personal recovery, transforming her passion into a mission to share its benefits with as many athletes as possible, enabling them to achieve their best physical and mental health beyond the realm of competitive sport.

Since its inception, JOGA has grown into an international sensation, with over 400 certified JOGA coaches across North America. Webb’s entrepreneurial journey started from adapting traditional yoga to suit her athletic body and eventually scaled to training NFL, NHL, MLB, NBA, and CFL teams. Her approach prioritizes the quality of the product and results, which has organically propelled JOGA’s growth and reputation within the professional sports community.