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United Kingdom Jim Proudfoot has established a career as a prominent English football commentator across national radio and television platforms.
Jim Proudfoot departed Talksport after eleven years to become commentator on Absolute Radio's coverage of the Premier League. The coverage, known as Rock 'N Roll Football, was nominated for three Sony Radio Academy Awards, winning the Silver Award in the Best Sports Programme category in 2012.
Following the administration of Setanta Sports's UK division in June 2009, Jim Proudfoot joined ESPN in July 2009 as a commentator. He mainly focused on European football, including Bundesliga and Serie A, and also domestic competitions. He was part of ESPN's broadcast team for the 2010 World Cup.
In 2006, Jim Proudfoot followed Sky Sports colleague Ian Crocker to Setanta Sports. He initially commentated on Italian football, and increasingly on the Scottish Premier League, English Premier League games, FA Cup, and England under-21 games. His total of more than 300 matches for the station made him the most prolific commentator in Setanta's short history.
Jim Proudfoot worked for satellite broadcaster Sky Sports for a number of years. He specialized in commentating on Masters Football (six-a-side football for veteran and ex-players) and youth internationals. He was also a commentator on Sky's Premiership highlights program "Goals on Sunday" and, from 2004, "Football First".
Jim Proudfoot moved to national radio station Talksport in 1999. He became the station's lead commentator for the 2002 FIFA World Cup and continued in this role for subsequent major tournaments, including UEFA Euro 2004 and the 2006 FIFA World Cup, and as lead Champions League commentator. He returned to Talksport in January 2014 as principal commentator for the 2014 FIFA World Cup and Euro 2016. He signed a new long-term contract with talkSPORT in 2016.
News UK and Absolute Radio entered a six-figure partnership deal. While Jim Proudfoot is a commentator for Absolute Radio, the partnership specifically gives News UK a permanent ad slot on Saturday at 5.20pm.
Online betting and sports betting service, Blue Square Bet, announced a 9-month, six-figure sponsorship partnership with Absolute Radio. While Jim Proudfoot works for Absolute Radio, this specific partnership deals with the radio station's sponsorship.
Jim Proudfoot commentates on the Premier League for a worldwide television audience, primarily on Saturday afternoons, which is produced by Premier League Productions, an IMG-produced company.
Born on December 16, 1972, in the West Country, Jim Proudfoot relocated to the Midlands at a young age and attended Solihull School. His professional broadcasting journey commenced in 1991 at the now-defunct DevonAir, where he worked as a football reporter and later as a DJ. He subsequently gained experience as a journalist and newsreader for TFM in the North East of England before joining Capital Gold in 1994. At Capital Gold, he was part of Jonathan Pearce’s award-winning team. Further roles included commentator positions at South Coast Radio and Xtra AM in Birmingham.
Proudfoot transitioned to the national radio station Talksport in 1999, initially serving as the number-two commentator. By the 2002 FIFA World Cup, he became Talksport’s lead commentator, a role he maintained for much of his tenure. In this capacity, he has commentated on major events such as the UEFA Euro 2004 Final, the 2006 FIFA World Cup Final, and numerous Champions League matches. He also contributed to satellite broadcaster Sky Sports, covering Masters Football, youth internationals, and featuring on “Goals on Sunday” and “Football First” starting in 2004.
In 2006, Proudfoot joined Setanta Sports, commenting on Italian football, the Scottish Premier League, English Premier League games, FA Cup matches, and England under-21 games, accumulating over 300 matches for the station. After Setanta Sports’ UK division entered administration in June 2009, he moved to ESPN in July 2009, focusing on European football, including Bundesliga and Serie A, as well as domestic competitions. He was Talksport’s principal commentator for the 2010 World Cup and also part of ESPN’s broadcast team for the tournament. Following this, he departed Talksport to become a commentator for Absolute Radio’s Premier League coverage, where he worked on “Rock ‘N Roll Football” for four seasons, which received a Silver Award in the Best Sports Programme category at the Sony Radio Academy Awards in 2012. In January 2014, Proudfoot returned to Talksport as principal commentator for the 2014 FIFA World Cup and Euro 2016, also covering England Internationals and Premier League games. Since 2013, he has commentated on darts, including the BDO World Darts Championship for BBC, Channel 4, and BT Sport, and the PDC World Darts Championship and PDC Premier League for Talksport.
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