Jimmy Haslam transformed Pilot Corporation into a leading force in the travel center industry, assuming the role of President and Chief Executive Officer in 1996. By this time, the company had expanded to 96 travel centers and 50 convenience stores, with total annual fuel sales reaching 1.2 billion gallons. Haslam began his professional journey at Pilot Corporation in 1976 and was appointed Vice President of Sales, Development, and Operations by 1980, when the company operated 100 convenience stores and achieved approximately 125 million gallons in annual fuel sales. Under his early leadership, Pilot opened its first travel center in 1981, setting the stage for significant future expansion.
In recent years, Haslam continued to diversify his investments. He served as chairman of Pilot Flying J from 2021 to 2023. In 2023, he and his wife further expanded their sports investments by acquiring a 25% stake in the Milwaukee Bucks of the National Basketball Association (NBA) for $800 million. His civic involvement includes co-founding the Haslam Scholars Program at the University of Tennessee and establishing giving foundations focused on community organizations and medical research in Ohio and Tennessee.