Keira Rumble is a dynamic travel and wellness influencer, as well as the CEO of Krumbled Foods, renowned for her innovative approach to health and beauty. She is the creator of Beauty Bites, Australia’s first collagen bars that combine five powerful ingredients designed to help women look and feel their best. Keira’s products have gained traction in major retailers like Kohl’s Australia and are set to launch at Urban Outfitters in the United States, reflecting her growing influence in the wellness industry.

In her journey, Keira has skillfully transitioned from an influencer to a successful eCommerce business owner. Through her participation in Her Life, By Design, she shares her inspiring story of building a personal brand and launching Krumbled Foods. Keira discusses her entrepreneurial challenges and triumphs, particularly her innovative use of Facebook ads to connect with new customers and expand her brand’s reach.

Keira’s personal journey has also been marked by significant health challenges. After experiencing six miscarriages, an ectopic pregnancy, and a diagnosis of endometriosis and Factor V Leiden, she turned to IVF, ultimately welcoming her son, Hunter. This journey prompted her to create Habitual Beauty, a skincare line offering clean, effective alternatives that deliver results without harsh chemicals.

During her pregnancies, Keira faced extreme Hyperemesis Gravidarum (HG), which led her to develop Hydramama, a no-sugar, all-natural electrolyte drink. This product quickly became a household favorite, addressing morning sickness, pregnancy fatigue, and postpartum needs. As a female founder, Keira balances motherhood, brand creation, and the challenges of ADHD, all while inspiring others to lead healthier, more fulfilling lives.